Exam 4: The Internal Assessment

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A form of customer analysis is administering customer surveys.

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Organizing is the cornerstone of effective strategy formulation.

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Financial ratios are not applicable to nonprofit organizations.

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One aspect of ads in a recession is that they

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What four basic steps comprise the controlling function of management?

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Opportunities are a firm's distinctive competencies that cannot be easily matched or imitated by competitors.

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The times-interest-earned ratio would be classified as a(n)

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What is the term for a historical narrative describing the unique accomplishments of a group and its leaders,usually in heroic terms?

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In most industries,only minor costs of producing a product or service are incurred within operations,so production/operations does not have great value as a competitive weapon in a company's overall strategy.

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Which of the following is the first step in developing an IFE Matrix?

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During the 2009 Super Bowl,a 30-second advertisement cost $3 million.

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At Google the culture is very rigid,while in contrast the culture at Proctor & Gamble is very informal.

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Which of the following were not mentioned as an example of cultural products?

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What category of ratios measures a firm's ability to meet maturing short-term obligations?

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Which of these is the allocation and reallocation of capital and resources to projects,products,assets and divisions of an organization?

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Increased efficiency,quality,productivity and job satisfaction can come from cross-training workers.

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The functions of information systems are growing in importance because organizations are becoming more complex,decentralized and globally dispersed.

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Selling includes all of these marketing activities except:

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Which function of management includes all of those activities undertaken to ensure actual operations conform to planned operations?

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One aspect of ads in a recession is that they generally take more direct aim at competitors.

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