Exam 4: The Internal Assessment

An internal audit task force of managers could be charged with determining a specific number (usually 10 to 20)of the most important strengths and weaknesses.

The Internal Factor Evaluation Matrix should include from 10 to 20 key factors.

Successful strategy formulation generally rests upon the ability of an organization to sell some product or service.

Which of the following does the text call an up-front investment in success?

Which of the following ties all business functions together and provides the basis for all managerial decisions?

For a resource to be valuable,it must be either rare,hard to imitate,or not easily sustainable.

________ exemplifies the complexity of relationships among the functional areas of business.

In most industries,the major costs of producing a product or service are incurred within

Established companies are coming to realize that their next generation of potential customers spends more time online than watching TV.

A cost/benefit analysis is an appraisal of the costs,benefits and risks associated with marketing decisions.

What category of ratios measures how effectively a firm can maintain its economic position in the growth of the economy and industry?

Marketing research is the systematic gathering,recording and analyzing of data about problems relating to the marketing of goods and services.

Which management function includes breaking tasks into jobs,combining jobs to form departments and delegating authority?

Any object,act,event,quality,or relation used to convey meaning is known as a

The idea that paying dividends results in a higher stock price is a myth.

Which of the three finance/accounting decisions concerns determining the best capital structure for the firm and includes examining various methods by which the firm can raise capital?

Resources that are common are never considered valuable.

What is the essential bridge between the present and the future that increases the likelihood of achieving desired results?

Which ratio is calculated by dividing profit before interest and taxes by total interest charges?

Identify the reasons dividends are sometimes paid out even when funds could be better reinvested in the business or when the firm has to tap outside sources to pay the dividends.