Exam 4: Evaluating the Competition in Retailing

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Intertype competition is increasingly seen as many retailers compete using a scrambled merchandising strategy.

(True/False)
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How are recycled merchandise retailers,liquidators and rentals changing the retail environment?

(Essay)
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In 2000,Samantha Toller started a small fast-food restaurant.In order to gain a competitive foothold,Samantha offered low prices with very few extras.As her business grew,Samantha started adding services and gradually had to increase prices to cover the costs of these services.Today,Samantha is vulnerable to new,low-price competitors.This is an example of what theory of retail evolution?

(Multiple Choice)
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Retailers today can expect an increase in competition from both nonstore retailers and the introduction of new retailing formats that will change the way retailing currently occurs.

(True/False)
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Experts predict that e-tailing will soon make up 75 percent of total retail sales.

(True/False)
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Superior performance at any point in time is the result of achieving a competitive advantage in the marketplace as a result of some tangible or intangible entity.

(True/False)
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Situations of near monopoly do exist.

(True/False)
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What type of competitive environment is characterized by a horizontal demand curve,where the retailer must sell all of its merchandise at the going "market" or equilibrium price?

(Multiple Choice)
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Germany remains the world's largest consumer market.

(True/False)
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Technological innovations in retailing can best be viewed under three main areas:

(Multiple Choice)
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Activity-based costing analyses demonstrate that,in categories with mixed distribution,products just going through the warehouse consistently outperform DSD products.

(True/False)
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Which stage of the retail life cycle is characterized by the entrance of many new competitors and tremendous growth in sales and profits?

(Multiple Choice)
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Increased state and city tobacco taxes is an example of outshopping caused by lawmakers.

(True/False)
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High-profit performance retailers must always be on the offensive in their study of the changing competitive environment,especially its _____ competition.

(Multiple Choice)
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Today,retailers typically view private label brands as:

(Multiple Choice)
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The late Michael O'Connor,former president of the Super Market Institute,suggested that the failure of many U.S.retailers to succeed in international markets was due to:

(Multiple Choice)
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The closure of more than 300,000 retail stores between 2008 and 2009 as a result of bankruptcy provided a new retail growth format: recycled merchandise retailers.

(True/False)
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What do the formats of stores such as those that recycle usable merchandise in good condition,liquidators,and rental operations have in common?

(Multiple Choice)
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Retail analysts predict that only catalog sales will experience significant growth over the next decade,while other forms of nonstore retailing will remain steady or decline.

(True/False)
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Divertive competition can be intratype,but not intertype.

(True/False)
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