Exam 9: Survey Research

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The number of potential respondents that a researcher encounters, whether they participate or not, is labeled by the American Association for Public Opinion Research as:

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A

Which of the following is NOT recommended for conducting online surveys?

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A

Which of the following statements about contingency questions is FALSE? Contingency questions are designed to:

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C

A well-designed training session for new interviewers should include all but which of the following?

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Probes are used more frequently in open-ended questions than in closed-ended ones.

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A variety of methods are available for the presentation of response categories. Which of the following methods does Babbie prefer?

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Secondary analysis refers to the analysis of data collected earlier by another researcher for some purpose other than the topic of the current study.

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"Push polls" are useful for predicting what voters really think about candidates.

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Babbie's recommendation is to place the demographic questions first in a printed questionnaire because they are the most inviting to a respondent.

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Which of the following techniques tends to have the highest response rate?

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Interactive Voice Recognition is a developing technology in what current method of conducting survey research?

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Working with a very limited budget, Professor Jenner undertook a national survey of 3,000 households. Jenner felt that the topic under investigation would produce a low response rate. What advice would you give Jenner?

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Explain the advantages and disadvantages associated with the different survey methods.

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During an interviewer training session, Jones, a trainee, asks you, "What should I do if …?" You tell Jones:

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In general, survey research is:

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A return-rate graph:

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Asking subjects "Did your children go to high school?" after they told you that they have no children violates which of the following criteria in question construction?

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Professor Smidlapp mailed a questionnaire to students on the issue of academic dishonesty. Smidlapp planned to use inferential statistics in the analyses and was concerned about the response rate. You tell Smidlapp that technically the use of inferential statistics assumes that:

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Which of the following is NOT an advantage of the telephone interview as compared to the face-to-face interview?

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Describe the strengths and weaknesses of survey research.

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