Question 1

Transaction costs can be minimized while maintaining customer service in an outcomes-driven supply chain.

Accepted Answer

A) True 
 B)False

Question 2

________ is an element of the supply chain management process.

Accepted Answer

A) Managing multiple channels of distribution 
B) Establishing policies for environmentally-friendly procurement 
C) Acquiring new customers 
A) Managing multiple channels of distribution 
B) Establishing policies for environmentally-friendly procurement 
C) Acquiring new customers

Question 3

Among the benefits of integrated value chains are customer focus and resulting opportunity to create specialized value propositions for customer segments.

Accepted Answer

A) True 
 B)False

Question 4

The term "Web Services" in value chains describes:

Accepted Answer

A) business applications on the Internet that allow suppliers and customers to work together. 
B) software applications that are purchased from well-known software suppliers. 
C) automated systems integrations applications. 
A) business applications on the Internet that allow suppliers and customers to work together. 
B) software applications that are purchased from well-known software suppliers. 
C) automated systems integrations applications.

Question 5

One of the ways in which the Internet is changing business is:

Accepted Answer

A) increasing the reliance on hierarchical organizations. 
B) making market share less important. 
C) increasing the need for speed and agility. 
A) increasing the reliance on hierarchical organizations. 
B) making market share less important. 
C) increasing the need for speed and agility.

Question 6

Enterprise Resource Planning is used to integrate business processes including, but not limited to, marketing-related processes across the enterprise.

Accepted Answer

A) True 
 B)False

Question 7

Technology will provide the ultimate solution for efficiently-functioning supply chains.

Accepted Answer

A) True 
 B)False

Question 8

The value chain incorporates:

Accepted Answer

A) distinct divisions between entities in the supply chain. 
B) the concept of vertical integration. 
C) channels of distribution that reach the ultimate customer. 
A) distinct divisions between entities in the supply chain. 
B) the concept of vertical integration. 
C) channels of distribution that reach the ultimate customer.

Question 9

________ is one criterion for a successful supply chain.

Accepted Answer

A) Changing the way middlemen are compensated 
B) Responsiveness to changes in customer demands 
C) Eliminating expensive security practices 
A) Changing the way middlemen are compensated 
B) Responsiveness to changes in customer demands 
C) Eliminating expensive security practices

Question 10

Del promotes customer loyalty by:

Accepted Answer

A) soliciting their input in social media. 
B) frequent telephone calls. 
C) comprehensive satisfaction surveys every business quarter. 
A) soliciting their input in social media. 
B) frequent telephone calls. 
C) comprehensive satisfaction surveys every business quarter.

Question 11

The core processes of marketing include:

Accepted Answer

A) supply chain management. 
B) order processing and inventory management. 
C) customer communications. 
A) supply chain management. 
B) order processing and inventory management. 
C) customer communications.

Question 12

Which of the following is not an example of an integration process used in the creation of virtual value chains?

Accepted Answer

A) EDI 
B) ML 
C) Web Services 
A) EDI 
B) ML 
C) Web Services

Question 13

Supply chain transparency might include:

Accepted Answer

A) revealing all the costs involved in distribution. 
B) meeting all relevant governmental regulations. 
C) assuring customers that products are made and transported in ways that correspond with their values. 
A) revealing all the costs involved in distribution. 
B) meeting all relevant governmental regulations. 
C) assuring customers that products are made and transported in ways that correspond with their values.

Question 14

Managing the supply chain is a complex process.Identify three specific supply chain management processes.Explain the nature of each process and why it is important to good supply chain management.

Accepted Answer

F1F1F1S1F1F1F10F1F1F1S1F1F1F10Selecting

Question 15

Outcomes-driven supply chains should be recognized as:

Accepted Answer

A) one means of achieving business profitability. 
B) the result of automated marketing processes. 
C) a revolutionary change in the way supply chains are managed. 
A) one means of achieving business profitability. 
B) the result of automated marketing processes. 
C) a revolutionary change in the way supply chains are managed.

Question 16

Over the years FedEx has enhanced customer value by:

Accepted Answer

A) giving customers tools to track their own shipments. 
B) giving customers tools to activate FedEx Office orders. 
C) both of the above. 
A) giving customers tools to track their own shipments. 
B) giving customers tools to activate FedEx Office orders. 
C) both of the above.

Question 17

RFID is a 21st century technology that is destined to revolutionalize supply chains.

Accepted Answer

A) True 
 B)False

Question 18

________ is a term that is descriptive of Cloud Computing:

Accepted Answer

A) Secure websites 
B) SaaS 
C) Service contracts 
A) Secure websites 
B) SaaS 
C) Service contracts

Transaction costs can be minimized while maintaining customer service in an outcomes-driven supply chain.

________ is an element of the supply chain management process.

Among the benefits of integrated value chains are customer focus and resulting opportunity to create specialized value propositions for customer segments.

The term "Web Services" in value chains describes:

One of the ways in which the Internet is changing business is:

Enterprise Resource Planning is used to integrate business processes including, but not limited to, marketing-related processes across the enterprise.

Technology will provide the ultimate solution for efficiently-functioning supply chains.

The value chain incorporates:

________ is one criterion for a successful supply chain.

Del promotes customer loyalty by:

The core processes of marketing include:

Which of the following is not an example of an integration process used in the creation of virtual value chains?

Supply chain transparency might include:

Managing the supply chain is a complex process.Identify three specific supply chain management processes.Explain the nature of each process and why it is important to good supply chain management.

Outcomes-driven supply chains should be recognized as:

Over the years FedEx has enhanced customer value by:

RFID is a 21^st century technology that is destined to revolutionalize supply chains.

________ is a term that is descriptive of Cloud Computing:

Internet Marketing As Part of the Marketing Communications Mix

Business Models and Strategies

The Direct Response and Database Foundations of Internet Marketing

Online Branding and Video Marketing

Display Advertising and Other Customer Acquisition Techniques

Email Marketing to Build Consumer and Business Relationships

Search Marketing: Seo and PPC

Social Media Marketing

Lead Generation and Conversion in B2B Markets

Customer Relationship Development and Retention Marketing

Developing and Maintaining Effective Websites

Customer Service and Support in Web Space

Measuring and Evaluating Web Marketing Programs

Social and Regulatory Issues: Privacy, Security, and Intellectual Property

Mobile Marketing and Related Developments

Filters

Exam 2: The Internet Value Chain

Transaction costs can be minimized while maintaining customer service in an outcomes-driven supply chain.

________ is an element of the supply chain management process.

Among the benefits of integrated value chains are customer focus and resulting opportunity to create specialized value propositions for customer segments.

The term "Web Services" in value chains describes:

One of the ways in which the Internet is changing business is:

Enterprise Resource Planning is used to integrate business processes including, but not limited to, marketing-related processes across the enterprise.

Technology will provide the ultimate solution for efficiently-functioning supply chains.

The value chain incorporates:

________ is one criterion for a successful supply chain.

Del promotes customer loyalty by:

The core processes of marketing include:

Which of the following is not an example of an integration process used in the creation of virtual value chains?

Supply chain transparency might include:

Managing the supply chain is a complex process.Identify three specific supply chain management processes.Explain the nature of each process and why it is important to good supply chain management.

Outcomes-driven supply chains should be recognized as:

Over the years FedEx has enhanced customer value by:

RFID is a 21st century technology that is destined to revolutionalize supply chains.

________ is a term that is descriptive of Cloud Computing:

Internet Marketing As Part of the Marketing Communications Mix

Business Models and Strategies

The Direct Response and Database Foundations of Internet Marketing

Online Branding and Video Marketing

Display Advertising and Other Customer Acquisition Techniques

Email Marketing to Build Consumer and Business Relationships

Search Marketing: Seo and PPC

Social Media Marketing

Lead Generation and Conversion in B2B Markets

Customer Relationship Development and Retention Marketing

Developing and Maintaining Effective Websites

Customer Service and Support in Web Space

Measuring and Evaluating Web Marketing Programs

Social and Regulatory Issues: Privacy, Security, and Intellectual Property

Mobile Marketing and Related Developments

Filters

RFID is a 21^st century technology that is destined to revolutionalize supply chains.