Exam 12: Decision Making and Business Intelligence

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What is meant by supervised and unsupervised data mining? Describe one example of each technique.

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________ systems integrate data from a variety of sources, process that data, and produce and deliver formatted reports to users.

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When creating a data warehouse that will be used for BI, programs first must extract, ________ and prepare the operational data.

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It is almost certain that in reality, when you take on a data-mining project, the data will be

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A data mart is a data collection that is created to address the needs of a particular business function, problem, or opportunity.

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Fine data are highly summarized.

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With ________, analysts do not create a model or hypothesis before running the analysis. Instead, they apply the data-mining technique to the data and observe the results.

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Discovering patterns and relationships in data is the purpose of data mining.

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A person's clicking behaviour on the web is termed as their

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What is unsupervised data mining?

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Systems that focus on making data collected in OLTP to support decision making are often referred to as knowledge management systems.

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What is a data mart?

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________ are another popular data-mining technique, which were originally based on the physiological analogy of how the neurons in the brain process huge amounts of data.

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________ analysis is the most common kind of supervised data-mining technique.

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Before it can be loaded into the data warehouse, operational data must be extracted and

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Customer's web clicking behaviour is called ________.

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As long as managers get the data they need, they will have no problems making decisions.

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An OLAP report has ________ and dimensions.

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The hyper abundance of information is sometimes called

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