Exam 9: Pricing and Distribution Strategies

In many markets pricing and distribution strategies meet in conjunction with

A Manager must not only look at prices at which he sells to the intermediaries, but he must also monitor the prices at

What type of product can create their own markets and can price at a premium?

Leads can be qualified on social media by using IBM's guide of 'BANT' (IBM, 2021). What does BANT stand for?

Determining the price in the bases of what value the consumer places on the product is called ______ pricing.

For a market leader price ______ when attacked by a challenger is generally advised.

In which pricing model customers are charged based on use or consumption?

_________ clone prices and distribution of other companies.

There can be two groups of channel conflicts; they are

What is target pricing?

Owing distribution network, mail, catalogue etc. are examples of _____ channel of distribution.

When everyone else in the market regards the niche market as too much effort to bother with, then the niche market player can _______

How do most companies approach price setting?

A grocery store offering discounted air tickets to customers who have spent $50 is an example of

______ is about having merchandise in stock and available on a timely basis.