Exam 4: Communication Skills
Exam 1: Overview of Personal Selling127 Questions
Exam 2: Building Trust and Sales Ethics109 Questions
Exam 3: Understanding Buyers144 Questions
Exam 4: Communication Skills135 Questions
Exam 5: Strategic Prospecting and Preparing for Sales Dialogue123 Questions
Exam 6: Planning Sales Dialogues and Presentations139 Questions
Exam 7: Sales Dialogue: Creating and Communicating Value133 Questions
Exam 8: Addressing Concerns and Earning Commitment139 Questions
Exam 9: Expanding Customer Relations140 Questions
Exam 10: Adding Value: Self-Leadership and Teamwork154 Questions
Exam 11: Sales Management and Sales186 Questions
Select questions type
A salesperson asking a buyer "How would your productivity be affected if your copier never stopped functioning properly?" is asking a ________ type of SPIN question.
Free
(Multiple Choice)
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Correct Answer:
D
"What are the growth objectives of the company?" is an example which type of ADAPT question?
Free
(Multiple Choice)
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Correct Answer:
A
SPIN refers to a sequential series of questions while ADAPT refers to a non-sequential series of questions.
Free
(True/False)
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Correct Answer:
False
Suppose a salesperson is interested in learning how to listen not only to what the buyer is saying, but how the buyer is saying it. The salesperson should probably work on his/her what?
(Multiple Choice)
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With respect to SPIN, "how have those problems affected your business?" is an example of a/an _______________question.
(Short Answer)
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__________refers to the personal distance that individuals prefer to keep between themselves and other individuals; it is an important element of nonverbal communication.
(Short Answer)
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A salesperson wishing to uncover more detailed information should use which the following types of questions?
(Multiple Choice)
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Projection questions ask the buyer to describe what life would be like without a problem.
(True/False)
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Salespeople often combine different types of questions to accomplish multiple and closely related sales objectives.
(True/False)
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After sensing and interpreting a message, the salesperson should respond.
(True/False)
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"How well are your current suppliers performing?" is an example of which type of ADAPT question?
(Multiple Choice)
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A salesperson with well-developed questioning skills is able to control the flow and direction of the sales call through the questions he/she asks.
(True/False)
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Which of the following is not a type of question described in the text?
(Multiple Choice)
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In most face-to-face communication, approximately what percentage of meaning is conveyed through nonverbal communication?
(Multiple Choice)
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One of the six facets of effective listening is to _________________nonverbals.
(Short Answer)
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In order to collect important information concerning the needs of the buyer, the salesperson should utilize probing questions.
(True/False)
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In trust-based sales communication, successful salespeople are strategic about the questions they ask.
(True/False)
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In our culture, crossed arms are often an indication of defensiveness.
(True/False)
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"How will the supplier's inability to deliver on time affect your planned expansion?" is an example which type of ADAPT question?
(Multiple Choice)
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One of the problems many people have with listening is that they make assumptions about what the other person is saying before that person is finished communicating.
(True/False)
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