Exam 5: Strategic Prospecting and Preparing for Sales Dialogue
Exam 1: Overview of Personal Selling127 Questions
Exam 2: Building Trust and Sales Ethics109 Questions
Exam 3: Understanding Buyers144 Questions
Exam 4: Communication Skills135 Questions
Exam 5: Strategic Prospecting and Preparing for Sales Dialogue123 Questions
Exam 6: Planning Sales Dialogues and Presentations139 Questions
Exam 7: Sales Dialogue: Creating and Communicating Value133 Questions
Exam 8: Addressing Concerns and Earning Commitment139 Questions
Exam 9: Expanding Customer Relations140 Questions
Exam 10: Adding Value: Self-Leadership and Teamwork154 Questions
Exam 11: Sales Management and Sales186 Questions
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Salespeople should incorporate a tracking system into their prospecting plans.
(True/False)
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Which of the following prospecting methods is characterized by having MANY potential prospects brought together under one roof?
(Multiple Choice)
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Which of the following statements is untrue regarding cold canvassing?
(Multiple Choice)
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The sales person's act of searching out, collecting, and analyzing information to determine the likelihood of the lead being a good candidate for making a sale is called _________________ the sales lead.
(Short Answer)
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A strategic prospecting plan should include all of the following except?
(Multiple Choice)
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The more a salesperson knows about a prospect, the better chance a salesperson has to make a sale.
(True/False)
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Drew is a salesperson for a company that manufactures bed-liners for pick-up trucks. Drew relies on his friend Susan, a salesperson for a local truck dealership, for leads. Susan calls Drew and lets him know when someone has purchased a new pick-up truck. Drew's source of leads is called:
(Multiple Choice)
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A _____________________is an individual or organization that has a need for the product or service, has the budget or financial resources to purchase the product or service, and has the authority to make the purchase decision.
(Short Answer)
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The more a salesperson knows about a prospect, the better chance a salesperson has to __________.
(Multiple Choice)
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_______________ are events where companies purchase space and set up booths that clearly identify each company and its offerings, and that are staffed with salespeople who demonstrate the products and answer questions.
(Short Answer)
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Prospects may be reluctant to see a salesperson if they've never heard of the salesperson's firm.
(True/False)
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The more the salesperson knows about his or her qualified prospects, the better the chance he or she has of developing a successful relationship with that prospect
(True/False)
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Social media may be sources of information salespeople utilize while planning for sales dialogue.
(True/False)
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With respect to prospecting, which of the following statements is untrue?
(Multiple Choice)
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The prospecting method in which salespeople seek to obtain leads from influential people is called what?
(Multiple Choice)
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The prospecting method in which salespeople's customers or prospects give them leads and provides a letter of introduction is called what?
(Multiple Choice)
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_______________telemarketing is a source of locating prospects whereby the salesperson contacts the prospect by telephone.
(Short Answer)
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Sales seminars are presentations salespeople give to generate leads and provide information to prospective customers.
(True/False)
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Which of the following forms of locating prospects brings the prospect to the salesperson?
(Multiple Choice)
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