Exam 22: Data Tabulation
Exam 1: Needs for Research in Advertising and Public Relations21 Questions
Exam 2: Some Research Definitions23 Questions
Exam 3: Planning and Using Research21 Questions
Exam 4: Designing Research18 Questions
Exam 5: Introduction to Secondary Research18 Questions
Exam 6: Syndicated Research13 Questions
Exam 7: Online Resources13 Questions
Exam 8: Other Useful Resources12 Questions
Exam 9: Uses of Qualitative Research14 Questions
Exam 10: Focus Groups13 Questions
Exam 11: Content Analysis15 Questions
Exam 12: In-Depth Interviews18 Questions
Exam 13: Other Qualitative Methods15 Questions
Exam 14: How Qualitative Research Can Enhance Quantitative Research10 Questions
Exam 15: Handling Qualitative Findings5 Questions
Exam 16: Empirical Research: Survey Research18 Questions
Exam 17: Sampling21 Questions
Exam 18: Measuring Instruments27 Questions
Exam 19: Question Wording26 Questions
Exam 20: Interviewer Training11 Questions
Exam 21: Obtaining Accurate Responses16 Questions
Exam 22: Data Tabulation10 Questions
Exam 23: Applications of Quantitative Research14 Questions
Exam 24: Experimental Research19 Questions
Exam 25: Experimental Approaches13 Questions
Exam 26: Quasi-Experimental Research10 Questions
Exam 27: Experimental Applications in Advertising and Public Relations29 Questions
Exam 28: Historical and Legal Research and Critical Analysis12 Questions
Exam 29: Handling Data8 Questions
Exam 30: Scaling Techniques16 Questions
Exam 31: Mapping Techniques6 Questions
Exam 32: Statistics16 Questions
Exam 33: Statistical Analytic Tools7 Questions
Exam 34: Who Should Conduct Research11 Questions
Exam 35: Applying Research to Advertising and Public Relations Situations12 Questions
Exam 36: The Research Report9 Questions
Exam 37: Ethics in Research11 Questions
Select questions type
It is recommended that cross-tabulation be limited to __________.
Free
(Multiple Choice)
5.0/5
(40)
Correct Answer:
C
When is it recommended to use hand tabulations?
Free
(Multiple Choice)
4.7/5
(32)
Correct Answer:
D
Although the average is a common and effective way at tabulating data, it does not show the entire picture.
Free
(True/False)
4.8/5
(32)
Correct Answer:
True
__________ is used when data from questionnaires is entered in computers to serve as a reference.
(Multiple Choice)
4.9/5
(35)
A discussion guide is used when data from questionnaires is entered in computers to serve as a reference.
(True/False)
4.8/5
(30)
Hand tabulation is always recommended as a first step to handling large data sets.
(True/False)
4.8/5
(41)
Examining three or more variables is termed as multivariate analyses
(True/False)
4.7/5
(39)
Hand tabulation is employed for really small data sets and in content analyses where individual coders use pen and paper to hand code the units of analysis.
(True/False)
4.8/5
(38)
The most commonly used technique in univariate analysis is __________.
(Multiple Choice)
4.8/5
(38)
Filters
- Essay(0)
- Multiple Choice(0)
- Short Answer(0)
- True False(0)
- Matching(0)