Exam 8: E-Commerce

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The use of e-wallets is restricted to nonportable devices.

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False

In a value chain, service involves _____.

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C

_____, in e-commerce, means all market participants can trade at the same price.

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B

_____ is a method for advertisers to pay for cost per view or cost per click, which is typically one-tenth of a cent.

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A _____ is initiated by a group of consumers and enables a customer to bid on specific products or make a request for quotation (RFQ) at a common place for selling products.

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Ryan, an employee of Widget Corp., makes and sells customized paper notebooks. He uses the company's intranet to advertise the notebooks and sell them to the employees of the company. This is an example of _____ e-commerce.

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The _____ model generates revenue from the fees charged for matching buyers and sellers.

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In the context of Web marketing, any element of a Web page that is clicked counts as a _____ to a server.

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In the context of mobile marketing strategies, in-game mobile marketing:

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E-commerce is part of e-business.

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One of the advantages of e-commerce is that it:

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_____ is the first activity involved in a typical business-to-consumer (B2C) cycle.

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In the context of trading partner agreements, which of the following is true of electronic business Extensible Markup Language (ebXML)?

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The__________, a widely used business model in e-commerce, refers to generating revenue from more than one source.

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Search engines and directories offer space that companies can purchase for advertising purposes. This process is called__________.

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Tax filing and payments; completing, submitting, and downloading forms; and requests for records are all categorized as__________e-government applications.

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Universities are an example of nonbusiness organizations that use e-commerce applications.

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Service and support are more important in traditional commerce than in e-commerce.

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Government and nonbusiness organizations are prohibited from using e-commerce applications.

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Identify the e-commerce business model that brings sellers and buyers together on the Web and collects commissions on transactions between these parties.

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