Question 1

E-commerce sites that use the _____ collect data on consumers and businesses and then sell this data to other companies for marketing purposes.

Accepted Answer

A)  brokerage model 
B)  merchant model 
C)  infomediary model 
D)  subscription model 
A)  brokerage model 
B)  merchant model 
C)  infomediary model 
D)  subscription model

Question 2

__________encompasses all the activities a company performs in selling and buying products and services using computers and communication technologies.

Accepted Answer

A)  E-procurement 
B)  Marketing and sales 
C)  E-business 
D)  Web marketing 
E)  Select 
A)  E-procurement 
B)  Marketing and sales 
C)  E-business 
D)  Web marketing 
E)  Select

Question 3

_____ are community-based marketplaces that enable individuals to communicate directly with each other and conduct e-commerce operations.

Accepted Answer

A)  Social networking sites 
B)  Group buying platforms 
C)  Peer-to-peer e-commerce platforms 
D)  Participatory e-commerce sites 
A)  Social networking sites 
B)  Group buying platforms 
C)  Peer-to-peer e-commerce platforms 
D)  Participatory e-commerce sites

Question 4

Mobile commerce (m-commerce) predominantly relies on voice recognition and text-to-speech technologies.

Accepted Answer

A) True 
 B)False

Question 5

The__________concept introduced by Michael Porter consists of a series of activities designed to meet business needs by adding cost in each phase of the e-commerce process.

Accepted Answer

A)  social engineering 
B)  search engine optimization 
C)  packet switching 
D)  value chain 
E)  Select 
A)  social engineering 
B)  search engine optimization 
C)  packet switching 
D)  value chain 
E)  Select

Question 6

The__________is an HTML tag that provides information on the keywords that represent the contents of a Web page.

Accepted Answer

A)  head tag 
B)  body tag 
C)  meta tag 
D)  object tag 
E)  Select 
A)  head tag 
B)  body tag 
C)  meta tag 
D)  object tag 
E)  Select

Question 7

In the context of e-government applications, e-training for government officials is categorized as a _____ application.

Accepted Answer

A)  government-to-citizen 
B)  government-to-business 
C)  government-to-government 
D)  government-to-employee 
A)  government-to-citizen 
B)  government-to-business 
C)  government-to-government 
D)  government-to-employee

Question 8

The third-party exchange marketplace model is controlled by sellers and buyers.

Accepted Answer

A) True 
 B)False

Question 9

Buyline is an e-commerce Web site. It has come up with a promotional offer where buyers get a 60 percent discount on refrigerators if a minimum of 100 buyers agree to buy the product within 24 hours of the offer being announced. In this case, it is evident that BuyLine is a _____.

Accepted Answer

A)  social networking site 
B)  group buying platform 
C)  peer-to-peer e-commerce platform 
D)  participatory e-commerce site 
A)  social networking site 
B)  group buying platform 
C)  peer-to-peer e-commerce platform 
D)  participatory e-commerce site

Question 10

A _____ concentrates on a specific function or business process and automates this function or process for different industries.

Accepted Answer

A)  vertical market 
B)  horizontal market 
C)  baseline market 
D)  sideline market 
A)  vertical market 
B)  horizontal market 
C)  baseline market 
D)  sideline market

Question 11

In the context of Web marketing, the _____ is computed by dividing the number of clicks an ad gets by the total impressions bought.

Accepted Answer

A)  cost per click 
B)  cost per thousand 
C)  click-through rate 
D)  click-through impression 
A)  cost per click 
B)  cost per thousand 
C)  click-through rate 
D)  click-through impression

Question 12

E-business excludes transactions that generate demand for goods and services.

Accepted Answer

A) True 
 B)False

Question 13

__________support m-commerce applications.

Accepted Answer

A)  Personal area networks 
B)  Wireless wide area networks 
C)  Local area networks 
D)  Virtual private networks 
E)  Select 
A)  Personal area networks 
B)  Wireless wide area networks 
C)  Local area networks 
D)  Virtual private networks 
E)  Select

Question 14

Mobile commerce (m-commerce) is based on the _____.

Accepted Answer

A)  Token Ring Protocol 
B)  Ethernet Protocol 
C)  Wireless Application Protocol 
D)  Wi-Fi Protected Protocol 
A)  Token Ring Protocol 
B)  Ethernet Protocol 
C)  Wireless Application Protocol 
D)  Wi-Fi Protected Protocol

Question 15

Jack is a gamer, and every time he plays at a gaming center, he pays five dollars using a card that he recharges electronically every week. It is evident that Jack uses _____ as the mode of payment.

Accepted Answer

A)  e-cash 
B)  a nanopayment card 
C)  e-pay 
D)  a micropayment card 
A)  e-cash 
B)  a nanopayment card 
C)  e-pay 
D)  a micropayment card

Question 16

Service and support are more important in e-commerce than in traditional commerce because e-commerce companies _____.

Accepted Answer

A)  do not have a physical location to help maintain current customers 
B)  focus only on attracting new customers 
C)  do not continue business with unsatisfied customers 
D)  rarely cut out the middleman in the link between suppliers and consumers 
A)  do not have a physical location to help maintain current customers 
B)  focus only on attracting new customers 
C)  do not continue business with unsatisfied customers 
D)  rarely cut out the middleman in the link between suppliers and consumers

Question 17

A(n) _____ is an artificial intelligence application that can be used for Web marketing.

Accepted Answer

A)  intelligent agent 
B)  intelligent updater 
C)  intelligent link 
D)  intelligent queue 
A)  intelligent agent 
B)  intelligent updater 
C)  intelligent link 
D)  intelligent queue

Question 18

_____ offers a secure, convenient, and portable tool for online shopping and stores personal and financial information, such as credit card numbers, passwords, and PINs.

Accepted Answer

A)  E-cash 
B)  An e-wallet 
C)  An e-check 
D)  E-pay 
A)  E-cash 
B)  An e-wallet 
C)  An e-check 
D)  E-pay

Question 19

A _____ is about the size of a credit card and contains an embedded microprocessor chip for storing important financial and personal information.

Accepted Answer

A)  smart card 
B)  memory card 
C)  nano card 
D)  pay card 
A)  smart card 
B)  memory card 
C)  nano card 
D)  pay card

Question 20

E-commerce is a subset of social commerce.

Accepted Answer

A) True 
 B)False

E-commerce sites that use the _____ collect data on consumers and businesses and then sell this data to other companies for marketing purposes.

__________encompasses all the activities a company performs in selling and buying products and services using computers and communication technologies.

_____ are community-based marketplaces that enable individuals to communicate directly with each other and conduct e-commerce operations.

Mobile commerce (m-commerce) predominantly relies on voice recognition and text-to-speech technologies.

The__________concept introduced by Michael Porter consists of a series of activities designed to meet business needs by adding cost in each phase of the e-commerce process.

The__________is an HTML tag that provides information on the keywords that represent the contents of a Web page.

In the context of e-government applications, e-training for government officials is categorized as a _____ application.

The third-party exchange marketplace model is controlled by sellers and buyers.

Buyline is an e-commerce Web site. It has come up with a promotional offer where buyers get a 60 percent discount on refrigerators if a minimum of 100 buyers agree to buy the product within 24 hours of the offer being announced. In this case, it is evident that BuyLine is a _____.

A _____ concentrates on a specific function or business process and automates this function or process for different industries.

In the context of Web marketing, the _____ is computed by dividing the number of clicks an ad gets by the total impressions bought.

E-business excludes transactions that generate demand for goods and services.

__________support m-commerce applications.

Mobile commerce (m-commerce) is based on the _____.

Jack is a gamer, and every time he plays at a gaming center, he pays five dollars using a card that he recharges electronically every week. It is evident that Jack uses _____ as the mode of payment.

Service and support are more important in e-commerce than in traditional commerce because e-commerce companies _____.

A(n) _____ is an artificial intelligence application that can be used for Web marketing.

_____ offers a secure, convenient, and portable tool for online shopping and stores personal and financial information, such as credit card numbers, passwords, and PINs.

A _____ is about the size of a credit card and contains an embedded microprocessor chip for storing important financial and personal information.

E-commerce is a subset of social commerce.

Information Systems: an Overview

Computers: the Machines Behind Computing

Database Systems, Data Warehouses, and Data Marts

Personal, Legal, Ethical, and Organizational Issues of Information Systems

Protecting Information Resources

Data Communication: Delivering Information Anywhere and Anytime

The Internet, Intranets, and Extranets

Global Information Systems

Building Successful Information Systems

Enterprise Systems

Management Support Systems

Intelligent Information Systems

Emerging Trends, Technologies, and Applications

Filters

Exam 8: E-Commerce

E-commerce sites that use the _____ collect data on consumers and businesses and then sell this data to other companies for marketing purposes.

__________encompasses all the activities a company performs in selling and buying products and services using computers and communication technologies.

_____ are community-based marketplaces that enable individuals to communicate directly with each other and conduct e-commerce operations.

Mobile commerce (m-commerce) predominantly relies on voice recognition and text-to-speech technologies.

The__________concept introduced by Michael Porter consists of a series of activities designed to meet business needs by adding cost in each phase of the e-commerce process.

The__________is an HTML tag that provides information on the keywords that represent the contents of a Web page.

In the context of e-government applications, e-training for government officials is categorized as a _____ application.

The third-party exchange marketplace model is controlled by sellers and buyers.

Buyline is an e-commerce Web site. It has come up with a promotional offer where buyers get a 60 percent discount on refrigerators if a minimum of 100 buyers agree to buy the product within 24 hours of the offer being announced. In this case, it is evident that BuyLine is a _____.

A _____ concentrates on a specific function or business process and automates this function or process for different industries.

In the context of Web marketing, the _____ is computed by dividing the number of clicks an ad gets by the total impressions bought.

E-business excludes transactions that generate demand for goods and services.

__________support m-commerce applications.

Mobile commerce (m-commerce) is based on the _____.

Jack is a gamer, and every time he plays at a gaming center, he pays five dollars using a card that he recharges electronically every week. It is evident that Jack uses _____ as the mode of payment.

Service and support are more important in e-commerce than in traditional commerce because e-commerce companies _____.

A(n) _____ is an artificial intelligence application that can be used for Web marketing.

_____ offers a secure, convenient, and portable tool for online shopping and stores personal and financial information, such as credit card numbers, passwords, and PINs.

A _____ is about the size of a credit card and contains an embedded microprocessor chip for storing important financial and personal information.

E-commerce is a subset of social commerce.

Information Systems: an Overview

Computers: the Machines Behind Computing

Database Systems, Data Warehouses, and Data Marts

Personal, Legal, Ethical, and Organizational Issues of Information Systems

Protecting Information Resources

Data Communication: Delivering Information Anywhere and Anytime

The Internet, Intranets, and Extranets

Global Information Systems

Building Successful Information Systems

Enterprise Systems

Management Support Systems

Intelligent Information Systems

Emerging Trends, Technologies, and Applications

Filters