Exam 5: Operating Your E-Business

An online payment method that allows anyone anywhere around the world to send or receive money via e-mail is called a(n):

Hosting.com, Rackspace Managed Hosting, and Affinity are all examples of _______________companies.

Payments for online purchases in the range of a few cents to $5 are called micropayments.

A(n)_______________system organizes and manages interactions with customers including sales, payments, and customer support.

A business that aggregates a merchant account, payment gateway, payment processing software, and equipment is a:

The secure standard protocol for transmitting financial transactions electronically is the:

The key to success for any business is its_______________.

Shopping cart software manages customer purchases by temporarily storing the purchase information and then handling the complete checkout process.

_______________are the largest single source of revenue for many local and state governments.

A(n)_______________is a small card approximately the size of a credit card that contains an electronic memory chip.

A content management system (CMS) is used to integrate all aspects of a business's operations.

_______________applications compile customer information into databases and use the information to match customer needs with products and services.

U.S. consumers typically prefer to pay for online purchases using a_______________card.

It is vital for an e-business that accepts payment cards to provide adequate security for the card information during each transaction.

To provide secure transaction processing, an e-business must use some type of _______________ and digital_______________to protect data while it is being transmitted through the payment process.

Describe how the TRUSTe and AICPA WebTrust and SysTrust programs can help an e-business build customer confidence and loyalty.

Using a(n)_______________or_______________to heighten consumer awareness of a product or service is called branding.

An entrepreneur should consider relocating from a home office to commercial office space when his or her e-business requires appropriate meeting spaces for clients and business associates.

Accounting, budgeting, marketing, human resources, and inventory management are all part of an e-business's_______________systems.

A(n)_______________plan should include a budget for office space, utilities, security, insurance, parking, and other estimated costs for new office space.