Exam 1: Introduction: Media in a Changing World

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Within basic human communication, messages always have the same meaning to those who send them as they do to those who receive them.

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____ is when large numbers of items are produced, resulting in each copy costing less.

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B

When a newspaper publisher buys a trucking company to deliver its papers, it is using vertical integration.

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The right of news media to report on trials is an ethical issue.

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Define the terms "mass communication" and "mediated interpersonal communication." Describe the three main differences between them.

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Most conglomerates combine ______ and vertical integration.

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Match these examples with the part of the human communication model they represent. -Receiver

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The audience of media messages

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A gatekeeper chooses what to communicate from a limited array of information.

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Messages that return from the receiver of a message to the source of that message are called ______.

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Messages conveyed through an interposed device rather than face-to-face are called ______ communication.

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An example of mediated interpersonal communication is

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Design a short lesson for elementary school children on media criticism.

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Any action that prohibits an act of expression from being made pubic is called ______.

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Explain the difference between horizontal and vertical integration, and give examples of each.

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Explain the term "cultural imperialism" and discuss its effects.

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A daydream is an example of "noise."

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Reasons that media businesses have a tendency to grow large involve

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Match these examples with the part of the human communication model they represent. -Channel

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Explain why a study of mass communication and media can help people in other fields. In your explanation, give two examples of non-media careers with media components.

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