Exam 5: Internal Scanning and Organizational Analysis

When the value chains of two separate products or services share activities, such as the same marketing channels, in order to reduce costs, this is an example of

The process of taking a new technology from the laboratory to the marketplace is called

Through market research, corporations can target their various products or services so that management can discover what niches to seek or develop, and how to minimize competitive pressure. This is descriptive of

A current trend in corporate information systems is the increasing use of the Internet for marketing, intranets for internal communication, and extranets for logistics and distribution.

Which of the following is NOT a responsibility of a research and development manager?

The breadth of an organization's culture is also known as

Flexible manufacturing emphasizes

When employees across the organization hold the same cultural values and norms, this demonstrates a high level of cultural integration.

Competencies are the organization's assets and are the basic building blocks of the organization.

Which of the following describes a typical functional structure?

Durability is the rate at which a firm's underlying resources, capabilities, or core competencies can be duplicated by others.

Flexible manufacturing permits the low-volume output of custom-tailored products at relatively low unit costs through economies of scope.

New product development would be a core competency if it goes beyond one division.

Using concurrent engineering, Chrysler Corporation was able to reduce its product development cycle from 60 to 36 months.

According to Barney's VRIO framework, the firm's exploitation of a competency pertains to

When scientists concentrate on quality control and the development of design specifications and improved production equipment, it is referred to as

Which of the following is NOT one of the four question areas Barney proposes in his VRIO framework used to evaluate a firm's key resources?

A company's capability in product R&D can be measured by consistent reductions in unit manufacturing costs and by the number of product defects.

Those critical strengths and weaknesses that are likely to determine if a firm will be able to take advantage of opportunities while avoiding threats are called

According to the text, which one of the following is NOT descriptive of a corporation's culture?