Exam 14: Adapting the Close and Confirming the Partnership

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Salespeople should never put pressure on a buyer with this communication style,and will not get anywhere by appealing to emotions.Which communication style does this buyer have?

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Michael LeBoeuf,author of How to Win Customers and Keep Them for Life,says that a surprising number of yes responses come:

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Shane Chadwick is a sales representative for the Metropolitan Commuter Rail Service,selling ad space inside commuter rail train cars and stations.He has presented and negotiated to a new church trying to attract new members by advertising their philosophy and service times. -Despite the discount Shane offers,the church representative cannot regain trust in him,and walks away from the deal.What can Shane learn from this experience?

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________ selling cycles have become a fact of life in recent years.

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When you are working on a large,complex sale you should try to achieve incremental commitment.

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Shane Chadwick is a sales representative for the Metropolitan Commuter Rail Service,selling ad space inside commuter rail train cars and stations.He has presented and negotiated to a new church trying to attract new members by advertising their philosophy and service times. -Shane feels the presentation and negotiation have gone well,so he decides to use a direct appeal close.What might he say to the representative of the church?

(Multiple Choice)
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A salesperson who says,"If you will sign the order today,I can guarantee delivery within five days," is using which of the following closing methods?

(Multiple Choice)
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