Exam 11: E-Commerce

Some Web hosting services offer free shopping cart software that can be used with Web sites hosted on their servers.

Free banner ad placement is virtually nonexistent.

Many e-commerce sites include ____________________-activities used to support customers and increase their satisfaction and loyalty.

Discuss how costs are reduced for businesses using e-commerce.

One option for online ads that is quickly moving into the forefront is the use of ____-that is,ads that are targeted to individuals based on their preferences,buying habits,or interests.

For security purposes,PayPal users have the option of using a PayPal ____ during the logon process.

____ is the situation when a customer places items in his or her cart but never actually purchases them.

Widely-used ____________________ services that an e-commerce Web site might include are online order tracking,online versions of product instruction manuals,and either e-mail-based or chat-based customer service.

____ are special HTML or XHTML codes that provide information about a Web page and that are inserted into a Web page’s code at the time the page is created.

Web sites such Amazon.com,Walmart.com,Overstock.com,and BestBuy.com are examples of ____ sites.

Digital coupons consist of codes-typically called ____________________-that are entered into the appropriate location on a checkout

Although B2C was initially expected to be the most prominent type of e-commerce business model,revenues from the ____ model are now expected to far surpass the B2C marketplace.

Case 11-2 Sharon is a photographer who works for various wildlife magazines.In order to save money,she buys used digital photography equipment from the Internet. -Sharon has a different password for each Web site that she uses.However,she is afraid of forgetting some of these passwords and being unable to access her records.The best solution is for her to use ____.

Businesses can use ____________________ services,which submit the site's keywords and other data to several search sites at one time.

____ is the term used to describe conducting business transactions-generally financial transactions-via communications technology.

Many online auction sites collect comments about transactions,typically called feedback.

____ store checkout information in the customer's account for use with purchases on that site only.

Internet-only stores particularly benefit from cost reductions because they do not have the expenditure of maintaining a physical storefront,like conventional brick-and-mortar stores do.

For businesses that already have an existing Web site and just need to add ordering capabilities and checkout procedures to that site,____ can be used.

Case 11-1 John operates an online store,which he uses to sell homemade T-shirts and other articles of clothing. -John recently received a contract to print T-shirts for the US Department of Justice.This is an example of a ____ transaction.