Exam 8: Managing Innovation and New Industrial Product Development

A disruptive innovation targets demanding,high-end customers with better performance than was previously available.

Cross-functional teams appear to work best when the products are familiar,such as product modifications.

This strategy for the new product development process views product development as a predictable series of steps and speed comes from carefully planning these steps and shortening the time it takes to complete each step. This describes the _____ strategy.

For a new-market strategy innovation strategy to work,which of the following requirements need to be met?

A _____ represents a product or service that is not as good as currently available alternatives,but that is typically simpler and less expensive.

A feature-enhanced or cost-reduced Canon fax machine provides an example of which type of development project?

Induced strategic behavior relates primarily to major types of innovations.

Creators of successful product portfolios emphasize planning rather than experimentation or improvisation.

Commercial development projects that establish new core products and new core processes that differ from those of previous generations are referred to as:

For a low-end disruptive innovation strategy to work,which of the following requirements must be met?

Compared with induced strategic behavior,autonomous or____________________initiatives are more likely to involve a communication process that departs from the regular work flow and the hierarchical decision-making channels.

A common motor in all Black & Decker hand tools provides an example of which type of commercial development project?

Products that share a common platform but have different specific features and enhancements that are required for different sets of consumers constitute:

_____ involve the creation of the know-how and know-why of new materials and technologies that eventually translate into commercial development.

_____ involves activities in which the decision and execution of strategy actions approach convergence with each other in time.

This strategy for the new product development process views product development as a highly uncertain path and speed comes from multiple design iterations,extensive testing,and a powerful leader who can keep the product teams focused. This describes the _____ strategy.

Induced strategic behavior corresponds to deliberate strategies while autonomous strategic behavior gives rise to emergent strategies.

Improvisation involves activities in which the design and execution of actions approach convergence with each other in time.

Important dimensions of the new product development process include:

Speed is becoming an important strategic weapon,particularly in high-technology markets. Research indicates that the _____ strategy increased the speed of product development for markets characterized by rapidly evolving technology and unpredictable patterns of competition.