Exam 7: E-Business and E-Commerce

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Domain tasting is a practice of registrants using the five-day "grace period" at the beginning of a domain registration to profit from pay-per-click advertising.

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True

Channel conflict occurs when manufacturers disintermediate their channel partners by selling their products directly to consumers.

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The buy-side marketplace is similar to the business-to-consumer model.

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_____ enable two individuals to transfer funds without using a credit card.

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In _______ e-commerce, the sellers and buyers are organizations.

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Internet advertising is impersonal, one-way mass communication.

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Cybersquatting is illegal.

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Which of the following is not an electronic commerce application?

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A vendor asks its business partners to place logos or banners on their Web sites. If customers click on a logo, visit the vendor's site, and make a purchase, then the vendor pays a commission to the partner. This scenario illustrates which business model?

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A(n)_____________ provides the right to use but not distribute software .

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____________ exchanges connect buyers and sellers in a given industry.

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E-commerce is a broader definition of e-business.

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eBay is a good example of business-to-consumer electronic commerce.

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You can make a purchase in a referral mall.

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Which type of electronic commerce does Amazon practice?

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Differentiate between forward and reverse auctions.

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Domain tasting is _____________.

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An electronic storefront is a Web site on the Internet that represents a single store.

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_____ refers to online word-of-mouth marketing.

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Companies use Web sites for all of the following reasons except:

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