Exam 6: Social Networking, Mobile Commerce, and Online Auctions

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Because sniping software synchronizes its internal clock to the auction site clock and executes its bid with a computer's precision, the software almost always wins out over a human bidder.

(True/False)
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____________________ valuations are amounts that bidders are willing to pay for an item.

(Short Answer)
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____________________ refers to the conversion of existing regular site visitors seeking free information or services into fee-paying subscribers or purchasers of services.

(Short Answer)
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If multiple items are being auctioned in a(n)____________________ sealed-bid auction, successive lower (next highest)bidders are awarded the remaining items at the price they bid.

(Short Answer)
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Analysts believe that a more appropriate term for the electronic commerce that occurs in general consumer auctions is consumer-to-consumer.

(True/False)
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The 2008 U.S.elections saw the first major use of blogs as a political networking tool.

(True/False)
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In a(n)____________________ auction, multiple sellers submit price bids to an auctioneer who represents a single buyer.

(Short Answer)
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A(n)____ is a gathering place for people and businesses that does not have a physical existence.

(Multiple Choice)
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A(n)____________________ site can charge both buyers and sellers to participate, and it can sell advertising on its pages.

(Short Answer)
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The most common format used on eBay is a computerized version of the ____ auction.

(Multiple Choice)
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Dutch auctions are also called ____________________ auctions.

(Short Answer)
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The site JustBeads.com is an example of a(n)____________________ auction site that caters to buyers and sellers who are geographically dispersed but share highly focused interests.

(Short Answer)
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A(n)____ site is a Web site that allows individuals to create and publish a profile, create a list of other users with whom they share a connection (or connections), control that list, and monitor similar lists made by other users.

(Multiple Choice)
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The first auctioning software, named Cricket Jr., was written by David Eccles in 1997.

(True/False)
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____________________ allows Web pages formatted in HTML to be displayed on devices with small screens.

(Essay)
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Describe the operation of a typical auction.

(Essay)
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What is the difference between an English auction and a Dutch auction?

(Essay)
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The earliest written records of auctions are from Babylon and date from ____ B.C.

(Multiple Choice)
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In industries where there is a high degree of competition among suppliers, reverse auctions can be an efficient way to conduct and manage the price bidding that would naturally occur in that market.

(True/False)
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How does proxy bidding work on eBay?

(Essay)
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