Exam 6: Social Networking, Mobile Commerce, and Online Auctions
Exam 1: Introduction to Electronic Commerce80 Questions
Exam 2: Technology Infrastructure: the Internet and the World Wide Web80 Questions
Exam 3: Selling on the Web80 Questions
Exam 4: Marketing on the Web80 Questions
Exam 5: Business-To-Business Activities: Improving Efficiency and Reducing Costs80 Questions
Exam 6: Social Networking, Mobile Commerce, and Online Auctions80 Questions
Exam 7: The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues80 Questions
Exam 8: Web Server Hardware and Software80 Questions
Exam 9: Electronic Commerce Software80 Questions
Exam 10: Electronic Commerce Security80 Questions
Exam 11: Payment Systems for Electronic Commerce80 Questions
Exam 12: Planning for Electronic Commerce80 Questions
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Smaller businesses often sell their unusable and excess inventory to ____, which are firms that find buyers for these items.
(Multiple Choice)
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By the late 1990s, virtual communities were selling ____________________ to generate revenue.
(Short Answer)
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William Vickrey won the 1996 Nobel Prize in Economics for his studies of the properties of ____________________ sealed-bid auctions.
(Short Answer)
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Started at Duke University in 1979, ____________________ was a set of interconnected computers devoted to storing information on specific topics.
(Short Answer)
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The trend toward having readers help write the online newspaper is called ____ journalism.
(Multiple Choice)
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Visitors spend a greater amount of time at portal sites than they do at most other types of Web sites, which is attractive to advertisers.
(True/False)
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Most of the early Web community businesses are open and thriving today.
(True/False)
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Usenet ____________________ were message posting areas in which interested persons (primarily from the education and research communities)could discuss various topics.
(Short Answer)
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In a double auction, buyers and sellers each submit combined price-quantity bids to an auctioneer.
(True/False)
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In sealed-bid auctions, bidders submit their bids independently and the bidders typically share information with each other.
(True/False)
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The ____ auction is a form of open auction in which bidding starts at a high price and drops until a bidder accepts the price.
(Multiple Choice)
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In 1999, Geocities was purchased by ____________________ for $5 billion.
(Short Answer)
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____________________ auctions, either sealed-bid or open-outcry, work well only for items of known quality, such as securities or graded agricultural products, that are regularly traded in large quantities.
(Short Answer)
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Web sites that create communities based on the connections between ideas and that are more abstract are called ____________________ virtual communities.
(Short Answer)
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The New York Stock Exchange conducts ____ auctions of stocks and bonds in which the auctioneer, called a specialist, manages the market for a particular stock or bond issue.
(Multiple Choice)
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____ are the prices that potential buyers in an auction are willing to pay for an item.
(Multiple Choice)
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The act of placing a winning bid at the last second is called a lock-in.
(True/False)
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Virtual communities began online after the Internet was in general use.
(True/False)
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