Exam 1: The Changing Face of Business

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MATCHING Complete the following using the terms listed. -_____ is the era in business history defined by the collection of activities that build and maintain ongoing,mutually beneficial ties between a business and its customers and other parties.

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J

The Nike swoosh is an example of a brand.

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True

Businesses that operate in an environment where success or failure is determined by how well they match and counter the offerings of competitors are operating under ________.

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A

The relationship era is also the age of connections between:

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The Industrial Revolution began in Germany and quickly spread to the rest of Europe.

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Private property is considered the most important right in the private enterprise system.

(True/False)
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Transaction management was introduced during the industrial era.

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All of the following are true of the production era EXCEPT:

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Consumer orientation and branding are indicative of the marketing era.

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In order to remain viable,not-for-profit organizations need to focus on profits even more than the public service they provide.

(True/False)
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Not-for-profit organizations are commonly exempt from federal,state,and local taxes.

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The human resources of a firm refer to ________.

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MATCHING Complete the following using the terms listed. -A person who seeks a profitable opportunity and then devises a plan to achieve that profit is called a(n)_____.

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In consumer orientation,a company creates a product first,and then determines if the consumer will likely purchase the product.

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All of the following are typically part of the not-for-profit sector EXCEPT ________.

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Explain how business ethics differs from social responsibility.

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Henry Ford's assembly line production is indicative of the production era's specialized labor and increased production by faster methods. )

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MATCHING Complete the following using the terms listed. -_____ refers to the standards of conduct and moral values involving decisions made in the work environment.

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Define the term vision.Why is vision an important skill today?

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The current philosophy among managers today is best described as transaction management.

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