Exam 21: Business Basics

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Which of the following is not a part of the marketing mix?

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What is revenue?

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What involves analyzing business operations for internal decision making and does not have to follow any rules issued by standard-setting bodies such as GAAP?

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What analyzes the transactional information of the business so the owners and investors can make sound economic decisions?

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Partnership agreements typically include all of the following,except:

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____________ are similar to sole proprietorships,except that this legal structure allows for more than one owner.

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Which of the following represents psychographic segmentation?

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What describes the basic transaction data such as its date,purpose,and amount and includes cash receipts,canceled checks,invoices,customer refunds,employee time sheet,etc.?

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Which of the following is not one of the four phases in the product life cycle?

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What refers to the amount earned resulting from the delivery or manufacture of a product or from the rendering of a service?

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A loss occurs when businesses sell products or services for less than they cost to produce.

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Which of the following is not accomplished by human resources management?

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Define the three common business forms.

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____________ segmentation is based on variables such as usage rate,usage patterns,price sensitivity,and brand loyalty.

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What reports operating results (revenues minus expenses)for a given time period ending at a specified date?

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What is the function of the marketing department?

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Which of the following financial statements gives an accounting picture of property owned by a company and of claims against the property on a specific date?

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What is the fundamental difference found in a limited partnership?

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What occurs when businesses sell products or services for more than they cost to produce?

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What involves preparing financial reports that provide information about the business's performance to external parties such as investors,creditors,and tax authorities?

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