Exam 2: External Analysis: The Identification of Opportunities and Threats

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The competitive structure of an industry refers to the:

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One of the defrning characteristics of the mature stage of the industry life cycle is that growth is low or zero.

(True/False)
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Which of the following is true of growth industries?

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Starbucks and an independent local cafe are different in terms of their business techniques.They both sell coffee, and therefore belong to the same strategic group.

(True/False)
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Philip Morris capitalized on the growing health consciousness trend when it acquired Miller Brewing Company, and then redefmed competition in the beer industry with its introduction oflow-calorie beer (Miller Lite).This health trend represents a force.

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Which of the following statements is true about government regulations in the context of entry barriers of an industry?

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A company's closest competitors are those in its strategic group, not those in other strategic groups in the industry.

(True/False)
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When the value of the dollar is low compared to the value of other currencies, products made in the United States are relatively inexpensive and products made overseas are relatively expensive.

(True/False)
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An industry can be defmed as a group of:

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Goverrnnent deregulation of telephone service lowered the barriers to entry and lowered industry profit rates.

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Which of the following statements is true about the complementors?

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A consolidated industry structure:

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Julian was asked to examine the demographic forces facing his employer, a clothing manufacturer.Which of the following factors is Julian most likely to examine?

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Threats arise when conditions in the external envirornnent endanger the integrity and profitability of the company's business.

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Porter's Five Forces model did not recognize one force, which is:

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Interest rates have an impact on the sale of autos, appliances, and capital equipment, and thus represent a macroeconomic force.

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The level of industry demand:

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Changes in the characteristics of a population, such as age or race, are irrelevant to the analysis of an industry's macroenvironment.

(True/False)
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Which of the following is NOT a barrier to entry?

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arise when a customer invests time, energy, and money shifting from the products offered by one established company to the products offered by a new entrant.

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