Question 1

A social entrepreneur is:

Accepted Answer

A) Someone who is always aware of and plays by the "rules." 
B) Someone who takes risks by seeking to solve seemingly intractable problems by applying business principles. 
C) Someone who carefully plots and plans before making a move. 
D) Someone who looks first at credentials and then considers an applicant's future capacity to deliver. 
E) Someone who travels a lot,is a "do gooder," and wants to solve entrenched environmental problems. 
A) Someone who is always aware of and plays by the "rules." 
B) Someone who takes risks by seeking to solve seemingly intractable problems by applying business principles. 
C) Someone who carefully plots and plans before making a move. 
D) Someone who looks first at credentials and then considers an applicant's future capacity to deliver. 
E) Someone who travels a lot,is a "do gooder," and wants to solve entrenched environmental problems. B

Question 2

The definition of sustainability developed by the UN's Brundtland Commission refers to:

Accepted Answer

A) Business practices that utilize the triple bottom line for valuation. 
B) Business practices that meet the needs of the current generation without compromising the ability of future generations to meet their needs. 
C) Business practices that support communities in the developing world. 
D) Businesses practices that engage in corporate social responsibility regardless of whether they communicate this with their customers or add profit. 
E) Business practices that institute a CSR plan. 
A) Business practices that utilize the triple bottom line for valuation. 
B) Business practices that meet the needs of the current generation without compromising the ability of future generations to meet their needs. 
C) Business practices that support communities in the developing world. 
D) Businesses practices that engage in corporate social responsibility regardless of whether they communicate this with their customers or add profit. 
E) Business practices that institute a CSR plan. B

Question 3

Companies who measure their carbon footprint as a baseline for an internal environmental plan are often given accolades for taking the first step,but then they do nothing more about it.What would be the best second step for a company after completing the carbon footprint?

Accepted Answer

A) Work with suppliers to reduce energy output. 
B) Meet with employees and have them draft a plan for reducing the company's footprint. 
C) Buy carbon offsets for all company-related travel. 
D) Assess risks and opportunities that arise from environmental issues. 
E) Set a date to re-take the carbon footprint test in order to measure results. 
A) Work with suppliers to reduce energy output. 
B) Meet with employees and have them draft a plan for reducing the company's footprint. 
C) Buy carbon offsets for all company-related travel. 
D) Assess risks and opportunities that arise from environmental issues. 
E) Set a date to re-take the carbon footprint test in order to measure results. D

Question 4

Which of the following is NOT one of the criticisms leveled against CSR?

Accepted Answer

A) Socially-responsible business practices distract it from the true mission of serving stockholders and increasing profits. 
B) CSR is simply PR,designed to polish a corporate image but without doing any real good for society. 
C) Companies that address social problems may earn lower returns,but this allows it to pay lower taxes. 
D) CSR is merely a "cover-up" for new ways to make profit,while calling it social responsibility. 
E) All of the above are criticisms against CSR 
A) Socially-responsible business practices distract it from the true mission of serving stockholders and increasing profits. 
B) CSR is simply PR,designed to polish a corporate image but without doing any real good for society. 
C) Companies that address social problems may earn lower returns,but this allows it to pay lower taxes. 
D) CSR is merely a "cover-up" for new ways to make profit,while calling it social responsibility. 
E) All of the above are criticisms against CSR

Question 5

Which of the following is not a step in the framework for addressing ethical dilemmas?

Accepted Answer

A) Identify all stakeholders who are affected by the decision. 
B) Identify each stakeholder's needs and concerns from both sides of the ethical dilemma. 
C) Prioritize the stakeholder groups and perspectives. 
D) Stimulate a thorough debate over people versus profits. 
E) Make and implement/communicate the decision. 
A) Identify all stakeholders who are affected by the decision. 
B) Identify each stakeholder's needs and concerns from both sides of the ethical dilemma. 
C) Prioritize the stakeholder groups and perspectives. 
D) Stimulate a thorough debate over people versus profits. 
E) Make and implement/communicate the decision.

Question 6

Which of the following best describes the "disruptive" nature of social entrepreneurship?

Accepted Answer

A) An employee from the mailroom who comes up with a brilliant idea,shares it with the CEO,and is promoted to a VP position. 
B) A group of entrepreneurs who raise $1 million dollars to continue funding AIDS research in Africa. 
C) A group of entrepreneurs who design a product that will be powered by solar energy,require a 4th grade education to fix,will cost $10 and will provide safe drinking water to villages all across Asia. 
D) A group of scientists who create a cure for malaria in a lab and decide to hold on to the idea until the time is right for them to release it independent of their current employers. 
E) A group of young business people spend $100,000 of borrowed capital to develop a fuel-efficient car,and then donate the car and the design plans to the Smithsonian. 
A) An employee from the mailroom who comes up with a brilliant idea,shares it with the CEO,and is promoted to a VP position. 
B) A group of entrepreneurs who raise $1 million dollars to continue funding AIDS research in Africa. 
C) A group of entrepreneurs who design a product that will be powered by solar energy,require a 4th grade education to fix,will cost $10 and will provide safe drinking water to villages all across Asia. 
D) A group of scientists who create a cure for malaria in a lab and decide to hold on to the idea until the time is right for them to release it independent of their current employers. 
E) A group of young business people spend $100,000 of borrowed capital to develop a fuel-efficient car,and then donate the car and the design plans to the Smithsonian.

Question 7

What is the Kyoto Protocol?

Accepted Answer

A) A four-step model to implement a best-practices environmental strategy 
B) A way to incorporate natural capitalism into a company's business thinking 
C) A way to bring environmental thinking to BOP markets 
D) A method to measure sustainability of high-tech products 
E) An international treaty that places limits on greenhouse gas emissions. 
A) A four-step model to implement a best-practices environmental strategy 
B) A way to incorporate natural capitalism into a company's business thinking 
C) A way to bring environmental thinking to BOP markets 
D) A method to measure sustainability of high-tech products 
E) An international treaty that places limits on greenhouse gas emissions.

Question 8

Which of the following accurately captures differences between the social values led model and the syncretic stewardship model of CSR?

Accepted Answer

A) The social values led model is focused primarily on solving societal problems,while the syncretic stewardship model balances economic and noneconomic interests. 
B) The social values led model approaches CSR initiatives with "evangelical zeal," while syncretic stewardship models recognize inherent complexities and trade-offs in meeting a variety of stakeholders' needs. 
C) Employees of companies following the social values model are attracted to the company because of the societal issue it focuses on,while employees of companies following the syncretic stewardship model are typically more removed from the CSR issues. 
D) Social values led model companies welcome competitive firms' adopting their models,but syncretic stewardship model companies like to maintain their approach to CSR as a point of differentiation. 
E) A and B are both true 
A) The social values led model is focused primarily on solving societal problems,while the syncretic stewardship model balances economic and noneconomic interests. 
B) The social values led model approaches CSR initiatives with "evangelical zeal," while syncretic stewardship models recognize inherent complexities and trade-offs in meeting a variety of stakeholders' needs. 
C) Employees of companies following the social values model are attracted to the company because of the societal issue it focuses on,while employees of companies following the syncretic stewardship model are typically more removed from the CSR issues. 
D) Social values led model companies welcome competitive firms' adopting their models,but syncretic stewardship model companies like to maintain their approach to CSR as a point of differentiation. 
E) A and B are both true

Question 9

Which of the following captures the four domains that facilitate the likelihood that a business will benefit strategically from its investments in CSR?

Accepted Answer

A) Core competencies,industry cluster,employee training,government lobbying 
B) Supply,demand,competitive context,supporting infrastructure 
C) Education,capital,business culture,and taxes 
D) Supply,demand,clusters,intellectual property rights 
E) Government infrastructure,distribution infrastructure,technology infrastructure,and social capital 
A) Core competencies,industry cluster,employee training,government lobbying 
B) Supply,demand,competitive context,supporting infrastructure 
C) Education,capital,business culture,and taxes 
D) Supply,demand,clusters,intellectual property rights 
E) Government infrastructure,distribution infrastructure,technology infrastructure,and social capital

Question 10

The United Nation's Global Compact goals include:

Accepted Answer

A) Engaging companies in partnership projects and policy dialogue. 
B) Assisting small,local businesses find markets in more affluent countries. 
C) Streamlining supply chains that cross multiple borders. 
D) Penalizing companies for breaking environmental laws in areas of foreign operation. 
E) Calling attention to companies that do NOT commit to ethical business practices up and down their supply chain. 
A) Engaging companies in partnership projects and policy dialogue. 
B) Assisting small,local businesses find markets in more affluent countries. 
C) Streamlining supply chains that cross multiple borders. 
D) Penalizing companies for breaking environmental laws in areas of foreign operation. 
E) Calling attention to companies that do NOT commit to ethical business practices up and down their supply chain.

Question 11

Which of the following is NOT included in Best Practices of CSR for high-tech companies:

Accepted Answer

A) Embed CSR in senior management and in organizational rewards 
B) Measure the impactof CSR 
C) Incorporate creative opportunities for giving that fall outside of the core competencies of the business 
D) Link CSR to business strategy and innovation strategy 
E) Balance competing shareholder interests. 
A) Embed CSR in senior management and in organizational rewards 
B) Measure the impactof CSR 
C) Incorporate creative opportunities for giving that fall outside of the core competencies of the business 
D) Link CSR to business strategy and innovation strategy 
E) Balance competing shareholder interests.

Question 12

This approach to CSR is driven by creating positive business results.Companies following this approach are often responding to other external drivers,such as the threat of regulation.

Accepted Answer

A) The shareholder model 
B) The business case model 
C) The social values model 
D) The syncretic stewardship model 
E) Both the social values and the business models 
A) The shareholder model 
B) The business case model 
C) The social values model 
D) The syncretic stewardship model 
E) Both the social values and the business models

Question 13

Which of the following is an argument in favor of socially-responsible business practices?

Accepted Answer

A) Socially-responsible business practices can detract from a company's efforts in developing break-through innovations. 
B) Companies that are socially responsible can build a stronger connection with customers. 
C) Companies that address social problems may earn lower returns,but this allows it to pay lower taxes. 
D) Social responsibility focuses media attention on companies that can be controversial,but any publicity benefits long-term equity. 
E) All of the above are arguments that demonstrate how socially-responsible business practices support the long-term viability of a company's core business. 
A) Socially-responsible business practices can detract from a company's efforts in developing break-through innovations. 
B) Companies that are socially responsible can build a stronger connection with customers. 
C) Companies that address social problems may earn lower returns,but this allows it to pay lower taxes. 
D) Social responsibility focuses media attention on companies that can be controversial,but any publicity benefits long-term equity. 
E) All of the above are arguments that demonstrate how socially-responsible business practices support the long-term viability of a company's core business.

Question 14

Which of the following is NOT an example of corporate social responsibility?

Accepted Answer

A) Establishing a company's environmental footprint and taking measures to reduce it. 
B) Establishing living wage payment for factory workers in the Mexico manufacturing plant. 
C) Offering employees the opportunity to volunteer at local not for profit organizations for 1% of their work time. 
D) Offering shareholders the potential for greater returns. 
E) Offering products to base-of-pyramid markets that improve standard of living. 
A) Establishing a company's environmental footprint and taking measures to reduce it. 
B) Establishing living wage payment for factory workers in the Mexico manufacturing plant. 
C) Offering employees the opportunity to volunteer at local not for profit organizations for 1% of their work time. 
D) Offering shareholders the potential for greater returns. 
E) Offering products to base-of-pyramid markets that improve standard of living.

Question 15

In terms of evaluating investments in corporate philanthropy,which of the following would be considered a Demand Condition?

Accepted Answer

A) Presence of sophisticated and demanding local customers 
B) Presence of resources used in production,such as infrastructure or human resources 
C) Presence of clusters instead of isolated industries 
D) Presence of educational facilities and related nonprofits 
E) Presence of regulations supporting a competitive marketplace 
A) Presence of sophisticated and demanding local customers 
B) Presence of resources used in production,such as infrastructure or human resources 
C) Presence of clusters instead of isolated industries 
D) Presence of educational facilities and related nonprofits 
E) Presence of regulations supporting a competitive marketplace

Question 16

What does it mean when a company uses (cradle-to-grave) or (cradle-to-cradle)thinking?

Accepted Answer

A) Business practices that utilize the triple bottom line for valuation. 
B) Business practices that meet the needs of the current generation without compromising the ability of future generations to meet their needs. 
C) Business practices that conduct a life cycle assessment of products to determine their true environmental cost,from growth/harvesting of raw materials to manufacture,distribution,and eventual disposal. 
D) Businesses practices that take responsibility for ultimate disposal of products that create waste problems. 
E) C and D only 
A) Business practices that utilize the triple bottom line for valuation. 
B) Business practices that meet the needs of the current generation without compromising the ability of future generations to meet their needs. 
C) Business practices that conduct a life cycle assessment of products to determine their true environmental cost,from growth/harvesting of raw materials to manufacture,distribution,and eventual disposal. 
D) Businesses practices that take responsibility for ultimate disposal of products that create waste problems. 
E) C and D only

Question 17

The book states that BOP strategies often fail.There are as many reasons for failure as there are reasons for success.The book explicitly states to "fail early and fail fast." Why is this advice important for social entrepreneurs?

Accepted Answer

A) It offers an "escape route" for risky ventures. 
B) It suggests that BOP strategies are destined for failure and therefore a success is a real "win." 
C) It suggests that a lot can be learned from failures,lessons that sow the seed of success for the next venture. 
D) It means the faster you fail,the more the investors will get back out of the venture. 
E) It suggests that if you think you might fail,get out early and recover your losses. 
A) It offers an "escape route" for risky ventures. 
B) It suggests that BOP strategies are destined for failure and therefore a success is a real "win." 
C) It suggests that a lot can be learned from failures,lessons that sow the seed of success for the next venture. 
D) It means the faster you fail,the more the investors will get back out of the venture. 
E) It suggests that if you think you might fail,get out early and recover your losses.

Question 18

The BOP represents huge market opportunity because:

Accepted Answer

A) It is 4 billion strong. 
B) It is easily reachable with inside connections. 
C) It is relatively easy to make a high volume of sales. 
D) It has relatively high purchasing power parity. 
E) The primary distribution channels are already in place. 
A) It is 4 billion strong. 
B) It is easily reachable with inside connections. 
C) It is relatively easy to make a high volume of sales. 
D) It has relatively high purchasing power parity. 
E) The primary distribution channels are already in place.

Question 19

Which of the following answers best captures the idea of social accounting?

Accepted Answer

A) It is a way to measure a company's greenwashing efforts. 
B) It assesses customer loyalty that arises from CSR initiatives. 
C) It measures strategy,governance,stakeholder involvement,and follow-through in a company's CSR strategies. 
D) It develops a set of reporting guidelines and standards to assess a company's impact on social and environmental concerns. 
E) All of the above 
A) It is a way to measure a company's greenwashing efforts. 
B) It assesses customer loyalty that arises from CSR initiatives. 
C) It measures strategy,governance,stakeholder involvement,and follow-through in a company's CSR strategies. 
D) It develops a set of reporting guidelines and standards to assess a company's impact on social and environmental concerns. 
E) All of the above

Question 20

The use of cellular phones and wireless technology aids rural,poor populations in many ways.The growth of cell phone use among this population is most attributed to:

Accepted Answer

A) Literacy not required. 
B) Expensive legacy infrastructure not required. 
C) Inexpensive phones made available through multinational companies and more recently local providers. 
D) The market advantages reaped by cell phone users. 
E) All of the above illustrate reasons for the growth of cell phone use in rural,poor populations. 
A) Literacy not required. 
B) Expensive legacy infrastructure not required. 
C) Inexpensive phones made available through multinational companies and more recently local providers. 
D) The market advantages reaped by cell phone users. 
E) All of the above illustrate reasons for the growth of cell phone use in rural,poor populations.

A social entrepreneur is:

The definition of sustainability developed by the UN's Brundtland Commission refers to:

Companies who measure their carbon footprint as a baseline for an internal environmental plan are often given accolades for taking the first step,but then they do nothing more about it.What would be the best second step for a company after completing the carbon footprint?

Which of the following is NOT one of the criticisms leveled against CSR?

Which of the following is not a step in the framework for addressing ethical dilemmas?

Which of the following best describes the "disruptive" nature of social entrepreneurship?

What is the Kyoto Protocol?

Which of the following accurately captures differences between the social values led model and the syncretic stewardship model of CSR?

Which of the following captures the four domains that facilitate the likelihood that a business will benefit strategically from its investments in CSR?

The United Nation's Global Compact goals include:

Which of the following is NOT included in Best Practices of CSR for high-tech companies:

This approach to CSR is driven by creating positive business results.Companies following this approach are often responding to other external drivers,such as the threat of regulation.

Which of the following is an argument in favor of socially-responsible business practices?

Which of the following is NOT an example of corporate social responsibility?

In terms of evaluating investments in corporate philanthropy,which of the following would be considered a Demand Condition?

What does it mean when a company uses (cradle-to-grave) or (cradle-to-cradle)thinking?

The book states that BOP strategies often fail.There are as many reasons for failure as there are reasons for success.The book explicitly states to "fail early and fail fast." Why is this advice important for social entrepreneurs?

The BOP represents huge market opportunity because:

Which of the following answers best captures the idea of social accounting?

The use of cellular phones and wireless technology aids rural,poor populations in many ways.The growth of cell phone use among this population is most attributed to:

Marketing of High-Technology Products and Innovations

Strategic Market Planning in High-Tech Firms

Culture and Climate Considerations in High-Tech Companies

Market Orientation and Cross-Functional Marketing-Rd Interaction

Partnerships,alliances,and Customer Relationships

Marketing Research in High-Tech Markets

Understanding High-Tech Customers

Technology and Product Management

Distribution Channels and Supply Chain Management in High-Tech Markets

Pricing Considerations in High-Tech Markets

Marketing Communication Tools for High-Tech Markets

Strategic Considerations in Marketing Communications

Filters

Exam 13: Strategic Considerations for the Triple Bottom Line in High-Tech Companies

A social entrepreneur is:

The definition of sustainability developed by the UN's Brundtland Commission refers to:

Companies who measure their carbon footprint as a baseline for an internal environmental plan are often given accolades for taking the first step,but then they do nothing more about it.What would be the best second step for a company after completing the carbon footprint?

Which of the following is NOT one of the criticisms leveled against CSR?

Which of the following is not a step in the framework for addressing ethical dilemmas?

Which of the following best describes the "disruptive" nature of social entrepreneurship?

What is the Kyoto Protocol?

Which of the following accurately captures differences between the social values led model and the syncretic stewardship model of CSR?

Which of the following captures the four domains that facilitate the likelihood that a business will benefit strategically from its investments in CSR?

The United Nation's Global Compact goals include:

Which of the following is NOT included in Best Practices of CSR for high-tech companies:

This approach to CSR is driven by creating positive business results.Companies following this approach are often responding to other external drivers,such as the threat of regulation.

Which of the following is an argument in favor of socially-responsible business practices?

Which of the following is NOT an example of corporate social responsibility?

In terms of evaluating investments in corporate philanthropy,which of the following would be considered a Demand Condition?

What does it mean when a company uses (cradle-to-grave) or (cradle-to-cradle)thinking?

The book states that BOP strategies often fail.There are as many reasons for failure as there are reasons for success.The book explicitly states to "fail early and fail fast." Why is this advice important for social entrepreneurs?

The BOP represents huge market opportunity because:

Which of the following answers best captures the idea of social accounting?

The use of cellular phones and wireless technology aids rural,poor populations in many ways.The growth of cell phone use among this population is most attributed to:

Marketing of High-Technology Products and Innovations

Strategic Market Planning in High-Tech Firms

Culture and Climate Considerations in High-Tech Companies

Market Orientation and Cross-Functional Marketing-Rd Interaction

Partnerships,alliances,and Customer Relationships

Marketing Research in High-Tech Markets

Understanding High-Tech Customers

Technology and Product Management

Distribution Channels and Supply Chain Management in High-Tech Markets

Pricing Considerations in High-Tech Markets

Marketing Communication Tools for High-Tech Markets

Strategic Considerations in Marketing Communications

Filters