Exam 13: Managing Innovation, Intrapreneurship, and Creativity

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A product champion:

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A

TQM is an example of an incremental innovation.

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True

What is a "skunk works?" How can it be used to foster innovation?

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A skunk works is a temporary team that is created to expedite innovation by coordinating different functional groups. The independent nature of the skunk works helps foster innovation because they are usually at a separate facility, and have the time and resources to tackle the project with face-to-face interactions. The text calls this an "island of innovation," and this allows the unit to function as a small organization.

It is difficult for individuals to remain entrepreneurial throughout their careers.

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Strong property rights weaken obstacles to change.

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How long is the product life cycle estimated to be in the auto industry today?

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Which of the following is considered to be a task force?

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Most companies focus on:

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Organic structures promote innovation and creativity.

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For innovative processes to be successful, R&D activities must be integrated with other functions.

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Which of the following products or industries has the shortest product life cycle?

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One downside to linking employees through information technology is that bad advice may increase along with good advice.

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The stage-gate funnel is designed to foster innovation because left to their own devices, managers tend not to take on as many projects as they can handle.

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Which of the following products or industries has the longest product life cycle?

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Creativity can be defined as simply going beyond the current boundaries.

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Don Frey, the champion of Ford's Mustang, encountered little opposition to his idea to build the Mustang.

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Why did The Gap have trouble managing the innovation process?

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Product life cycles are becoming shorter as managers focus their resources on innovation to increase customer responsiveness.

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An organization has innovative products and ideas, but consistently fails to meet cost projections. In addition, they are almost always a couple of months late in getting the product to market. What would you recommend?

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An upstart biotechnology firm fears losing its talented scientists. What can it do to avoid this problem?

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