Question 1

Which of the following portrays the individualized service benefit of a CRM system?

Accepted Answer

A)  learning how each customer defines product and service quality so that customized product,pricing,and services can be designed or developed collaboratively 
B)  Web-based interfaces providing product information,sales status,support information,issue tracking,and so on 
C)  integrating all information for all points of contact with the customers,so that all who interact with customers have the same view and understand current issues 
D)  integrated information which removes information handoffs,which speeds both sales and support processes 
E)  improved record keeping and efficient methods of capturing customer complaints,helping to identify and solve problems faster 
A)  learning how each customer defines product and service quality so that customized product,pricing,and services can be designed or developed collaboratively 
B)  Web-based interfaces providing product information,sales status,support information,issue tracking,and so on 
C)  integrating all information for all points of contact with the customers,so that all who interact with customers have the same view and understand current issues 
D)  integrated information which removes information handoffs,which speeds both sales and support processes 
E)  improved record keeping and efficient methods of capturing customer complaints,helping to identify and solve problems faster

Question 2

Supply chain effectiveness is the extent to which a company's supply chain is focusing on minimizing procurement,production,and transportation costs sometimes by sacrificing excellent customer service.

Accepted Answer

A) True 
 B)False

Question 3

Production scheduling ________.

Accepted Answer

A)  focuses on the coordination of all activities needed to create the product or service 
B)  focuses on delivering products or services to consumers as well as warehousing 
C)  leads to the development of a sourcing plan 
D)  focuses on the development of inventory estimates 
E)  focuses on delivering products or services to consumers as well as invoicing and payment collection 
A)  focuses on the coordination of all activities needed to create the product or service 
B)  focuses on delivering products or services to consumers as well as warehousing 
C)  leads to the development of a sourcing plan 
D)  focuses on the development of inventory estimates 
E)  focuses on delivering products or services to consumers as well as invoicing and payment collection

Question 4

Although RFID tags contain more information than bar codes,they require time-consuming hand scanning.

Accepted Answer

A) True 
 B)False

Question 5

________ refers not only to the ability to track products as they move through the supply chain but also to foresee external events.

Accepted Answer

A)  Supply chain visibility 
B)  Demand planning and forecasting 
C)  Supply chain analytics 
D)  Supply network collaboration 
E)  Supply chain efficiency 
A)  Supply chain visibility 
B)  Demand planning and forecasting 
C)  Supply chain analytics 
D)  Supply network collaboration 
E)  Supply chain efficiency

Question 6

Inventory and safety stock planning leads to the development of a(n)________.

Accepted Answer

A)  outsourcing plan 
B)  production plan 
C)  transportation schedule 
D)  demand forecast 
E)  sourcing plan 
A)  outsourcing plan 
B)  production plan 
C)  transportation schedule 
D)  demand forecast 
E)  sourcing plan

Question 7

Sales force automation improves the effectiveness of the marketing function by providing an improved understanding of market conditions,competitors,and products.

Accepted Answer

A) True 
 B)False

Question 8

Supply chain management improves the coordination of suppliers,product or service production,and distribution.

Accepted Answer

A) True 
 B)False

Question 9

Using analytical tools to optimally utilize labor,materials,and equipment is a part of the ________ step of supply chain planning.

Accepted Answer

A)  demand forecasting 
B)  production scheduling 
C)  distribution planning 
D)  inventory planning 
E)  transportation scheduling 
A)  demand forecasting 
B)  production scheduling 
C)  distribution planning 
D)  inventory planning 
E)  transportation scheduling

Question 10

La Belle Inc.introduced a new line of accessories for teenaged girls last season.Following its immense popularity with the targeted group,the company anticipated high sales this season.It ordered raw materials accordingly,and even ensured that they had sufficient inventory to meet excess demand,if any.However,the success of the new line turned out to be a fad,as the teens soon turned to other products offered by competing brands,and La Belle's sales declined.This forecasting error caused a huge discrepancy in the amount of raw materials they needed and the amount of inventory they had already piled up in anticipation of good sales.This is an example of ________.

Accepted Answer

A)  the multiplier effect 
B)  hindsight bias 
C)  product recall 
D)  the bullwhip effect 
E)  safety stock planning 
A)  the multiplier effect 
B)  hindsight bias 
C)  product recall 
D)  the bullwhip effect 
E)  safety stock planning

Question 11

Which of the following statements about just-in-time strategies is true?

Accepted Answer

A)  Retailers using this strategy allow suppliers to maintain ownership of inventory within their warehouses or stores until items are scanned at the point of sale. 
B)  Companies using this strategy allow the suppliers to manage the manufacturer's inventory levels based on preestablished service levels. 
C)  Companies using this strategy maintain large inventories of supplies,parts,warehousing resources,and extra workers to meet production contingencies. 
D)  Companies using this strategy are trying to optimize their ordering quantities such that parts or raw material arrive just when they are needed for production. 
E)  The manufacturer or retailer using this strategy shares real-time sales data with their suppliers,who maintain inventory levels based on preestablished agreements. 
A)  Retailers using this strategy allow suppliers to maintain ownership of inventory within their warehouses or stores until items are scanned at the point of sale. 
B)  Companies using this strategy allow the suppliers to manage the manufacturer's inventory levels based on preestablished service levels. 
C)  Companies using this strategy maintain large inventories of supplies,parts,warehousing resources,and extra workers to meet production contingencies. 
D)  Companies using this strategy are trying to optimize their ordering quantities such that parts or raw material arrive just when they are needed for production. 
E)  The manufacturer or retailer using this strategy shares real-time sales data with their suppliers,who maintain inventory levels based on preestablished agreements.

Question 12

The flow of materials from suppliers to customers can be described as a supply network.

Accepted Answer

A) True 
 B)False

Question 13

EDI refers to computer-computer communication without any human intervention.

Accepted Answer

A) True 
 B)False

Question 14

________ focuses on studying customer behavior and perceptions in order to provide the business intelligence necessary to identify new opportunities and to provide superior customer service.

Accepted Answer

A)  Analytical CRM 
B)  Sales force automation 
C)  Operational CRM 
D)  Collaborative CRM 
E)  Integrated CRM 
A)  Analytical CRM 
B)  Sales force automation 
C)  Operational CRM 
D)  Collaborative CRM 
E)  Integrated CRM

Question 15

Supply chain execution involves the development of various resource plans to support the efficient and effective production of goods and services.

Accepted Answer

A) True 
 B)False

Question 16

The key use of the order promising module of supply chain management is to ________.

Accepted Answer

A)  work with partners across the supply network to improve accuracy of demand forecasts,reduce inventory buffers,and improve customer service 
B)  monitor key performance indicators to assess performance across the supply chain 
C)  manage logistics between company locations or from company to customers,taking into account transportation modes and constraints 
D)  assign optimal safety stock and target stock levels in all inventories in the supply network 
E)  provide answers to customer relationship management queries regarding product availability,costs,and delivery times 
A)  work with partners across the supply network to improve accuracy of demand forecasts,reduce inventory buffers,and improve customer service 
B)  monitor key performance indicators to assess performance across the supply chain 
C)  manage logistics between company locations or from company to customers,taking into account transportation modes and constraints 
D)  assign optimal safety stock and target stock levels in all inventories in the supply network 
E)  provide answers to customer relationship management queries regarding product availability,costs,and delivery times

Question 17

Customer service and support,the second component of an operational CRM,refers to systems that support the day-to-day sales activities of an organization.

Accepted Answer

A) True 
 B)False

Question 18

________ focuses on delivering products or services to consumers as well as warehousing,delivering,invoicing,and payment collection.

Accepted Answer

A)  Product demand planning 
B)  Production planning 
C)  Distribution planning 
D)  Safety stock planning 
E)  Inventory planning 
A)  Product demand planning 
B)  Production planning 
C)  Distribution planning 
D)  Safety stock planning 
E)  Inventory planning

Question 19

Just-in-time is a business model in which the suppliers manage the manufacturer's inventory based on preestablished service levels.

Accepted Answer

A) True 
 B)False

Question 20

Distribution planning leads to the development of the overall ________.

Accepted Answer

A)  production plan 
B)  safety stock plan 
C)  demand forecast 
D)  transportation schedule 
E)  sourcing plan 
A)  production plan 
B)  safety stock plan 
C)  demand forecast 
D)  transportation schedule 
E)  sourcing plan

Which of the following portrays the individualized service benefit of a CRM system?

Supply chain effectiveness is the extent to which a company's supply chain is focusing on minimizing procurement,production,and transportation costs sometimes by sacrificing excellent customer service.

Production scheduling ________.

Although RFID tags contain more information than bar codes,they require time-consuming hand scanning.

________ refers not only to the ability to track products as they move through the supply chain but also to foresee external events.

Inventory and safety stock planning leads to the development of a(n)________.

Sales force automation improves the effectiveness of the marketing function by providing an improved understanding of market conditions,competitors,and products.

Supply chain management improves the coordination of suppliers,product or service production,and distribution.

Using analytical tools to optimally utilize labor,materials,and equipment is a part of the ________ step of supply chain planning.

Which of the following statements about just-in-time strategies is true?

The flow of materials from suppliers to customers can be described as a supply network.

EDI refers to computer-computer communication without any human intervention.

________ focuses on studying customer behavior and perceptions in order to provide the business intelligence necessary to identify new opportunities and to provide superior customer service.

Supply chain execution involves the development of various resource plans to support the efficient and effective production of goods and services.

The key use of the order promising module of supply chain management is to ________.

Customer service and support,the second component of an operational CRM,refers to systems that support the day-to-day sales activities of an organization.

________ focuses on delivering products or services to consumers as well as warehousing,delivering,invoicing,and payment collection.

Just-in-time is a business model in which the suppliers manage the manufacturer's inventory based on preestablished service levels.

Distribution planning leads to the development of the overall ________.

Managing in the Digital World

Gaining Competitive Advantage Through Information Systems

Managing the Information Systems Infrastructure and Services

Enabling Business-to-Consumer Electronic Commerce

Enhancing Organizational Communication and Collaboration Using Social Media

Enhancing Business Intelligence Using Information Systems

Enhancing Business Processes Using Enterprise Information Systems

Developing and Acquiring Information Systems

Securing Information Systems

Foundations of Information Systems Infrastructure

Filters

Exam 8: Strengthening Business-to-Business Relationships via Supply Chain and Customer Relationship

Which of the following portrays the individualized service benefit of a CRM system?

Supply chain effectiveness is the extent to which a company's supply chain is focusing on minimizing procurement,production,and transportation costs sometimes by sacrificing excellent customer service.

Production scheduling ________.

Although RFID tags contain more information than bar codes,they require time-consuming hand scanning.

________ refers not only to the ability to track products as they move through the supply chain but also to foresee external events.

Inventory and safety stock planning leads to the development of a(n)________.

Sales force automation improves the effectiveness of the marketing function by providing an improved understanding of market conditions,competitors,and products.

Supply chain management improves the coordination of suppliers,product or service production,and distribution.

Using analytical tools to optimally utilize labor,materials,and equipment is a part of the ________ step of supply chain planning.

Which of the following statements about just-in-time strategies is true?

The flow of materials from suppliers to customers can be described as a supply network.

EDI refers to computer-computer communication without any human intervention.

________ focuses on studying customer behavior and perceptions in order to provide the business intelligence necessary to identify new opportunities and to provide superior customer service.

Supply chain execution involves the development of various resource plans to support the efficient and effective production of goods and services.

The key use of the order promising module of supply chain management is to ________.

Customer service and support,the second component of an operational CRM,refers to systems that support the day-to-day sales activities of an organization.

________ focuses on delivering products or services to consumers as well as warehousing,delivering,invoicing,and payment collection.

Just-in-time is a business model in which the suppliers manage the manufacturer's inventory based on preestablished service levels.

Distribution planning leads to the development of the overall ________.

Managing in the Digital World

Gaining Competitive Advantage Through Information Systems

Managing the Information Systems Infrastructure and Services

Enabling Business-to-Consumer Electronic Commerce

Enhancing Organizational Communication and Collaboration Using Social Media

Enhancing Business Intelligence Using Information Systems

Enhancing Business Processes Using Enterprise Information Systems

Developing and Acquiring Information Systems

Securing Information Systems

Foundations of Information Systems Infrastructure

Filters