Exam 7: Small Business Strategies: Imitation With a Twist

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The strategic direction option,at the end of a SWOT analysis,where opportunities match strength is

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Funds left over after deducting the cost of goods sold is called net profit.

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What represents the amount of money the owners take out of the firm annually and on which they pay taxes?

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Value benefits can include all of the following EXCEPT

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Typically with a new product or service,you also have a unique setting.

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Which of the following refers to funds left over after deducting the cost of goods sold?

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Customization,super-support,and single-mindedness are three cost-driven strategies offered by Porter for small businesses.

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Which of the following represent the five stages of industry life cycle?

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Explain the process of industry analysis.How can it help an individual in the strategy process?

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A _____ is a narrowly defined segment of the population that is likely to share interests or concerns.

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A customer group that involves large portions of the population is called a

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Demand shortage and second sourcing are two of the seven entry wedges suggested by Karl Vesper for small businesses pursuing an imitation strategy.

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A _____ type of life cycle growth stage is marked by a very rapid increase in sales in a relatively short time.

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Imitation minus one degree of similarity would be the business equivalent of incremental innovation.

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_____ occurs because government agencies,government-sponsored commercial contracts,and many big businesses have policies that provide for quotas for purchases from small businesses.

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Transformational competencies come from combining tangible and intangible resources in ways superior to the competition.

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What are the four key decisions you need to make to build the strategy for your firm?

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_____ strategies target a portion of the market called a segment.

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Identify and briefly explain any five of the entry wedges specific to small businesses pursing an imitation strategy.

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Discuss transformational competencies and combinational competencies with an example of each.

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