Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

What additional complexities are faced in global supply chains? How does the Internet help in managing global supply chains?

What are four questions that a good CRM system can help answer and how do firms use the answers to those questions?

Selling a customer with a checking account a home improvement loan is an example of:

SCM systems require multiple organizations to share information and business processes.

Next-generation enterprise suites use ________ and SOA to link to systems of customers and suppliers.

Identify and describe the two types of customer relationship management applications.

Which of the following refers to a company's suppliers, the suppliers' suppliers, and the processes for managing relationships with them?

Concurrent supply chains are made possible by which technology?

Analytical CRM uses tools to analyze customer data collected from the firm's customer touch points and from other sources.

The measurement of the number of customers who stop using or purchasing products or services from a company is called:

Customer relationship management systems typically provide software and online tools for sales, customer service, and:

Supply chain execution systems provide all of the following functions except:

CRM systems help businesses achieve which of the following business objectives?

Which of the following statements about enterprise applications is not true?

Which of the following is not true about enterprise systems?

A scheduling system for minimizing inventory by having components arrive exactly at the moment they are needed and finished goods shipped as soon as they leave the assembly line best describes a ________ strategy.

Coca-Cola implemented enterprise software from Oracle that enabled it to achieve all of the following except:

The business value of an effective supply chain management system includes all of the following except:

Discuss the business value of supply chain management systems.

The difference between push- and pull-based models is summarized by which of the following slogans?