Exam 9: Achieving Operational Excellence and Customer Intimacy: Enterprise Applications

arrow
  • Select Tags
search iconSearch Question
flashcardsStudy Flashcards
  • Select Tags

In the supply chain, components or parts are referred to as:

(Multiple Choice)
4.9/5
(28)

CRM software can help organizations identify high-value customers for preferential treatments.

(True/False)
4.8/5
(36)

Which of the following is an important capability for sales processes that is found in most SFA modules in major CRM software products?

(Multiple Choice)
4.8/5
(42)

Enterprise applications are based on organization-wide definitions of data.

(True/False)
4.9/5
(40)

Enterprise systems are built around thousands of predefined business processes.

(True/False)
4.9/5
(36)

An enterprise system can rewrite enterprise system software to support existing business processes.

(True/False)
4.8/5
(40)

Supply chain management systems are a type of enterprise system.

(True/False)
4.8/5
(44)

Cross-selling is the marketing of complementary products to customers.

(True/False)
4.8/5
(44)

A network of organizations and business processes for procuring raw materials, transforming these materials into intermediate and finished products, and distributing the finished products to customers is called a/an:

(Multiple Choice)
4.8/5
(45)

The bullwhip effect leads to declining inventory costs across the entire supply chain.

(True/False)
4.9/5
(37)

Enterprise software is built around thousands of predefined business processes that reflect:

(Multiple Choice)
4.8/5
(41)

Enterprise application vendors have created ________ to make their own customer relationship management, supply chain management, and enterprise systems work closely together with each other.

(Multiple Choice)
4.8/5
(35)

Marketing modules in CRM systems provide tools for all of the following except:

(Multiple Choice)
4.9/5
(41)

Enterprise systems improve management decision making in all the following ways except:

(Multiple Choice)
4.8/5
(35)

Supply chain planning systems perform all of the following functions except:

(Multiple Choice)
4.8/5
(39)

A distortion of information about the demand for a product as it passes from one entity to the next across the supply chain is called the ________ effect.

(Multiple Choice)
4.7/5
(50)

Enterprise systems do not require fundamental changes in the way the business operates.

(True/False)
4.9/5
(34)

________ software modules seek to enhance collaboration between a company and its selling partners.

(Multiple Choice)
4.9/5
(42)

Inefficiencies in a supply chain are primarily caused by inaccurate or untimely information.

(True/False)
4.8/5
(40)

All CRM packages contain modules for PRM and ERM.

(True/False)
4.8/5
(33)
Showing 81 - 100 of 100
close modal

Filters

  • Essay(0)
  • Multiple Choice(0)
  • Short Answer(0)
  • True False(0)
  • Matching(0)