Exam 7: E-Business and E-Commerce

You are a musician.You only sell your songs on iTunes.This is an example of a _________ business.

Online advertisers have traditionally favored _________ to increase the number of people who look at an ad.

As the principal of a local high school,you want to install a wireless WAN to give students better,more secure access to the Internet.You request bids from a few local service providers to get the best price.This is an example of a _________ auction.

_________ cards allow you to store a fixed amount of prepaid money and then spend it as necessary.

eBay is a commonly known reverse auction website.

Alibaba started as a(n)_________ company.

Content creators fight against ad-blocking software by detecting it and asking the user to disable it (often denying access to content unless ad-blockers are turned off).

Dynamic pricing is personalized pricing.

_________ is a legal form of cybersquatting.

Bitcoin is a type of digital currency in which encryption techniques are used to regulate the generation of units of currency and verify the transfer of funds; they are ________,which means ________.

Rakuten is a(n)_________ e-commerce company.

Sell-side marketplaces are similar to the _________ model.

You buy the right to use software,not distribute it.

Gift cards are _________ cards.

_________ is larger by volume; _________ is more complex.

___ marketing asks consumers to give their permission to voluntarily accept online advertising and e-mail.

_________ percent of online transactions in Japan occur on Rakuten's B2C and B2B ecommerce platform.

Big Data facilitates dynamic pricing.

You file your income taxes online.This is an example of _________ e-commerce.

With ________,small buyers aggregate demand to create a large volume and then negotiate lower prices.