Exam 9: Social Computing

Group buying on websites like Airbnb helps consumers get special deals.

Metacritic is an example of ________ ratings and reviews.

The best thing about blogs is that they accurately reflect the opinions of customers.

The monitoring,collection,and analysis of socially generated data,and the resultant strategic decisions are combined in a process known as ___.

________ is a visual discovery social network in which people create and share image collections of anything that interests them on their smartphones,tablets,and computers.

Traditional focus groups foster closer customer relationships than social computing does.

________ is the greatest concern in the peer-to-peer economic model.

Tujia is potentially the Airbnb of _________.

________ marketing is word-of-mouth advertising.

Banjo makes sense of social networking noise primarily by _________.

___ is how new employees acquire the necessary knowledge,skills,and behaviors to become effective members of the organization.

Collaborative consumption services offer employees many benefits including higher pay,more paid vacation,and flexible hours.

________ does NOT use a peer-to-peer business model.

Social marketplaces act as online intermediaries that harness the power of social networks for introducing,buying,and selling products and services.

The key developments of Web ________ were the creation of websites and the commercialization of the web.

List and describe the eight Web 2.0 information technology tools.Discuss one way businesses can use each tool (reminder: you should have eight examples).

Organizations argue that social marketing is acceptable since customers are providing their feedback or opinions willingly online.Do you think it is ethical for companies like Facebook,Google,and Banjo to sell information they collect (why or why not)?

It is possible to damage your own reputation on LinkedIn.

________ is writing repurposed for a mobile society in which readers' attention is fleeting.

________ is NOT a tool used by HR professionals.