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    Preface to Marketing Management
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    Exam 7: New Product Planning and Development
  5. Question
    Which of the Following Denotes a Growth Direction Through the Increase
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Which of the Following Denotes a Growth Direction Through the Increase

Question 75

Question 75

Multiple Choice

 Which of the following denotes a growth direction through the increase in market share for present product markets? 


A)  Market penetration
B)  Diversification
C)  Product development
D)  Benchmarking

Correct Answer:

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