Multiple Choice
The organizational buying process can be analyzed as a series of four stages. What are they?
A) Marketing research, report and sales analysis, target market feasibility report, and implementation.
B) Organizational need, vendor analysis, purchase activities, and postpurchase evaluation.
C) Finance, production, sales, and management.
D) Production, vendor analysis, sales forecast, and marketing.
Correct Answer:
Verified
Correct Answer:
Verified
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