Multiple Choice
Which of the following is a disadvantage of using Yellow Pages as an advertising medium?
A) high competition
B) poor local market coverage
C) low believability
D) lack of adequate reach
E) high total costs
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q70: Describe the methods used to measure sponsorship
Q71: MPR is effective in blanketing local communities
Q72: Which of the following is generally acknowledged
Q73: Which of the following is a sales
Q74: Share of _ represents the proportion of
Q76: Which of the following is a disadvantage
Q77: Which of the following is a disadvantage
Q78: A price-off pack is an example of
Q79: Outdoor advertising is more effective at creating
Q80: Under which of the following conditions is