Multiple Choice
Nissan Motor Corporation sent a Japanese researcher to stay at the home of a California couple as part of a student exchange program.However,the researcher was really spying on the couple to better understand automobile buying behavior.This illustrates that:
A) all good observations should be covert.
B) observation raises ethical questions.
C) observation is not a good research technique.
D) structured observation is legal.
E) unstructured observation is legal.
Correct Answer:

Verified
Correct Answer:
Verified
Q17: Which of the following qualitative techniques is
Q18: Focus groups should NOT be used when:<br>A)there
Q19: Sue Miller,brand manager for Zippo Cat Foods,wanted
Q20: Billy Neighbors decides to use a qualitative
Q21: Which type of research may begin with
Q23: Jamie Sims developed a female public urinal
Q24: Which of the following best represents the
Q25: Quantitative techniques often use structured questions having
Q26: One of the disadvantages of focus groups
Q27: An observation technique where the researcher identifies