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    Marketing The Core Study Set 4
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    Exam 15: Advertising, Sales Promotion, and Public Relations
  5. Question
    One Advantage of Using Newspapers as an Advertising Medium Is
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One Advantage of Using Newspapers as an Advertising Medium Is

Question 227

Question 227

Multiple Choice

One advantage of using newspapers as an advertising medium is their


A) ability to cover national markets.
B) excellent use of color graphics.
C) quick consumer response.
D) the relatively low cost.
E) limited distraction from other features.

Correct Answer:

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