Multiple Choice
GenX, a manufacturer of sport motorcycles, is seeking a new supplier of motorcycle headlamps and brake lights. After searching trade directories, GenX invites five different suppliers to make formal presentations about how their solutions can create greater value for GenX than competing solutions. GenX is currently in the ________ stage of the business buying decision process.
A) problem recognition
B) general need description
C) product specification
D) supplier search
E) proposal solicitation
Correct Answer:
Verified
Correct Answer:
Verified
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