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  3. Study Set
    Principles of Marketing
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    Exam 7: Customer Value-Driven Marketing Strategy: Creating Value for Target Customers
  5. Question
    Niche Marketing Involves Tailoring Brands and Promotions to the Needs
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Niche Marketing Involves Tailoring Brands and Promotions to the Needs

Question 85

Question 85

True/False

Niche marketing involves tailoring brands and promotions to the needs and wants of local customer groups-cities, neighborhoods, and even specific stores.

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