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    Principles of Marketing Study Set 7
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    Exam 7: Customer-Driven Marketing Strategy: Creating Value for Target Customers
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    When an Effective Program Can Be Designed for Attracting and Serving
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When an Effective Program Can Be Designed for Attracting and Serving

Question 49

Question 49

Multiple Choice

When an effective program can be designed for attracting and serving a chosen segment,the segment is best described as .


A) reachable
B) accessible
C) differentiable
D) actionable
E) measurable

Correct Answer:

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