Multiple Choice
When firms use symbols,colors,or characters to convey their personalities,they are using differentiation.
A) reputation
B) subliminal
C) image
D) company
E) people
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q39: International Drilling Company segments its foreign markets
Q40: There are many exceptions to the geographic
Q41: Pendergraff Pet Supplies divides the pet market
Q42: What factors may impact segment attractiveness?
Q43: Ford Motor Company emphasizes "Quality First-Ford Tough"
Q45: When it first opened for business,Home Depot
Q46: Consumers can show their allegiance to brands,stores,or
Q47: Which group determines a product's position relative
Q48: Clusters of marketable groups of customers with
Q49: When an effective program can be designed