One of the Best Measures of a Manufacturer's Commitment to Helping

Multiple Choice

One of the best measures of a manufacturer's commitment to helping channel members to achieve their objectives is by:

A) Offering them a very high quality product line.
B) Offering the lowest prices.
C) Offering a legal contract to spell out the nature of the channel relationship.
D) Offering a management assistance program.
E) Offering large cooperative advertising allowances.