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A Significant Problem with Using the Sales Force to Find

Question 28

Multiple Choice

A significant problem with using the sales force to find prospective channel members is that:


A) In many cases salespeople do not know their territories well.
B) Salespeople are not in a good position to recognize potential new channel members.
C) Salespeople may not devote much effort to finding new channel members because they may not be adequately rewarded for doing so.
D) It is very expensive to use salespeople for this purpose.
E) Salespeople are not trained to evaluate channel members.

Correct Answer:

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