Multiple Choice
Which of the following is a false statement about Oxenfeldt's set of eight classic guidelines for developing pricing strategies?
A) They help channel managers focus on the channel implications of their pricing decisions.
B) They offer some general prescriptions on how to formulate pricing policies to foster cooperation and minimize conflict.
C) They sometimes are irrelevant.
D) They set a framework for pricing decisions.
E) They guarantee results.
Correct Answer:
Verified
Correct Answer:
Verified
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