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  2. Topic
    Business
  3. Study Set
    Marketing Channels
  4. Exam
    Exam 14: Evaluating Channel Member Performance
  5. Question
    Generally,the More Complex the Product,the __________ the Scope of Channel
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Generally,the More Complex the Product,the __________ the Scope of Channel

Question 1

Question 1

Multiple Choice

Generally,the more complex the product,the __________ the scope of channel member evaluations.


A) narrower
B) broader
C) less important
D) more limited
E) more technical

Correct Answer:

verifed

Verified

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