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    Exam 2: Organizing for Imc: Role of Agencies
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    Companies Who Use a Combination of In-House and Outside Agencies
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Companies Who Use a Combination of In-House and Outside Agencies

Question 64

Question 64

Multiple Choice

Companies who use a combination of in-house and outside agencies tend to use the external firms mostly for:


A) sales presentations
B) creative and media services
C) weekly circulars
D) direct mail pieces

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