Multiple Choice
The __________department is becoming an increasingly important part of the agency business as many large advertisers consolidate their media buying with one or a few agencies to save money and improve media efficiency.
A) production
B) traffic
C) media
D) product management
Correct Answer:
Verified
Correct Answer:
Verified
Q43: Which of the following is a business
Q44: After the creative brief is reviewed and
Q45: take(s) the creative work done in mass
Q46: An advertising agency that wants its employees
Q47: Jenna sees a commercial for a new
Q49: Lack of sufficient internal expertise and personnel
Q50: A major reason for a client using
Q51: International multiservice agencies were formed by mergers
Q52: Many full-service agencies include sales promotion, merchandising,
Q53: Which of the following is assigned to