Multiple Choice
After the creative brief is reviewed and the overall concept has been developed, the ________ is responsible for developing how the ad will look.
A) account director
B) art director or the art department
C) copywriter
D) product management department
Correct Answer:
Verified
Correct Answer:
Verified
Q39: The _are the individuals who conceive the
Q40: Which of the following is NOT true
Q41: Independent media buying services evolved for each
Q42: The advertising remuneration process which rewards the
Q43: Which of the following is a business
Q45: take(s) the creative work done in mass
Q46: An advertising agency that wants its employees
Q47: Jenna sees a commercial for a new
Q48: The _department is becoming an increasingly important
Q49: Lack of sufficient internal expertise and personnel