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A Commercial Comes on for an Arthritis Cream

Question 107

Multiple Choice

A commercial comes on for an arthritis cream. Lachlan has been having some pain in his knees lately, so he's both motivated and able to attend to the commercial. Therefore, he is more likely to use the __________ route to persuasion.


A) peripheral
B) heuristic
C) central
D) relevant

Correct Answer:

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