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  3. Study Set
    Contemporary Marketing Study Set 3
  4. Exam
    Exam 9: Market Segmentation, Targeting, and Positioning
  5. Question
    If a Company Markets a Consumer Product, Such as Toilet
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If a Company Markets a Consumer Product, Such as Toilet

Question 79

Question 79

True/False

If a company markets a consumer product, such as toilet paper, in bulk quantities to the entire market, it is involved in micromarketing.

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